Job Description
Title: Business Development & Marketing Manager
Company Name: Rooh International School
Vacancy: 2
Age: 25 to 40 years
Location: Dhaka (Uttara)
Salary: Negotiable
Experience:
∎ 3 to 5 years
∎ The applicants should have experience in the following business area(s):School
Published: 30 Apr 2025
Education:
∎ Master of Business Administration (MBA) in Marketing, Bachelor of Business Administration (BBA) in Marketing
Requirements:
Additional Requirements:
∎ Age 25 to 40 years
∎ Deep respect for and alignment with Islamic values and ethical educational practices.
∎ Strategic thinker with a hands-on approach to execution.
∎ Dynamic, energetic, and self-motivated individual.Adept at managing multiple projects and meeting tight deadlines.
∎ High emotional intelligence and relationship management skills.
∎ Demonstrated experience in digital marketing, CRM management, and lead generation strategies.
∎ Exceptional communication, presentation, and negotiation skills in both English and Bangla.
∎ Strong leadership capabilities with a collaborative working style.
∎ Ability to work independently with minimal supervision while upholding institutional values.
∎ Deep respect for and alignment with Islamic values and ethical educational practices.
∎ Strategic thinker with a hands-on approach to execution.
∎ Dynamic, energetic, and self-motivated individual.Adept at managing multiple projects and meeting tight deadlines.
∎ High emotional intelligence and relationship management skills.
∎ Demonstrated experience in digital marketing, CRM management, and lead generation strategies.
∎ Exceptional communication, presentation, and negotiation skills in both English and Bangla.
∎ Strong leadership capabilities with a collaborative working style.
∎ Ability to work independently with minimal supervision while upholding institutional values.
Responsibilities & Context:
∎ Formulate and execute comprehensive enrollment growth strategies aligned with annual targets.
∎ Identify and develop new business opportunities including partnerships, academic collaborations, and corporate engagements.
∎ Conduct market research and competitive analysis to inform strategy and positioning.
∎ Develop innovative revenue streams (special programs, short courses, camps, etc.) to diversify institutional income.
∎ Design and implement integrated marketing plans encompassing digital, print, and direct marketing channels.·
∎ Manage and enhance ROOH’s online presence across social media platforms, website, and digital advertising.
∎ Oversee development of all marketing materials, ensuring consistency with brand guidelines.
∎ Plan and execute promotional events such as Open Days, Seminars, Workshops, and Admission Fairs.
∎ Build strategic relationships with parents, alumni, and the broader community to promote brand loyalty.·
∎ Implement referral programs and ambassador initiatives to drive organic admissions growth.·
∎ Represent ROOH International School at external events and community forums.
∎ Monitor and report on key performance indicators (KPIs) for admissions and marketing initiatives.
∎ Analyze campaign effectiveness and provide actionable insights for continuous improvement.
∎ Prepare monthly and quarterly reports for senior management review.
∎ ROOH International School blends a world-class Cambridge curriculum with a progressive Tahfiz-ul-Qur'an program, nurturing future leaders rooted in knowledge, character, and faith. We aspire to inspire — merging tradition with excellence in a vibrant, value-driven educational environment.
∎ Business Development
∎ Marketing Strategy & Execution
∎ Community Engagement & Brand Advocacy
∎ Performance Measurement & Reporting·
Skills & Expertise:
Compensation & Other Benefits:
∎ T/A, Mobile bill, Tour allowance
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Competitive salary commensurate with experience.·
∎ Performance-based incentives.
∎ Professional development opportunities
∎ A nurturing, faith-based working environment with a focus on career growth
∎ Competitive salary commensurate with experience.·
∎ Performance-based incentives.
∎ Professional development opportunities
∎ A nurturing, faith-based working environment with a focus on career growth
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (Uttara)
Company Information:
∎ Rooh International School
∎ House# 11, Road# 5, Sector # 12, Uttara, Dhaka
Address::
∎ House# 11, Road# 5, Sector # 12, Uttara, Dhaka
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 30 May 2025
Category: Marketing/Sales
