Brand Executive

Job Description

Title: Brand Executive

Company Name: Square Toiletries Ltd.

Vacancy: --

Age: At most 30 years

Job Location: Dhaka

Salary: --

Experience:

• At least 3 years
• The applicants should have experience in the following business area(s): Cosmetics/Toiletries/Personal Care

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• BBA/MBA preferably in Marketing from reputed university

• At least 3 years
• The applicants should have experience in the following business area(s): Cosmetics/Toiletries/Personal Care

• Age At most 30 years

• 3 years' relevant experience will get preference

• Adequate knowledge in MS Office

• Square Toiletries Limited (STL), a sister concern of Square Group is the leading local FMCG company having multiple leading brands in its portfolio. We manufacture and market 20 brands that deliver the highest standards to the stakeholders. Wellbeing of consumer, employee and society are the three foundation pillars of the values and principles of Square Toiletries Ltd. Currently STL is looking for dynamic, hardworking, intelligent and self-driven candidates.
  Department: Marketing
  Core Responsibilities:
  Contribute to the development and maintenance of brand equity by formulation marketing mix

• Forecast the growth of assigned brands considering the past trend, consumer insight and future potential

• Work closely with cross functional departments along with creative agencies to make sure that the brand values and image is delivered accordingly

• Find out business opportunity in terms of new product and coordinate the innovation projects & evaluate new brands and extensions

• Monitor market trends and competitor's marketing activities to ensure the right message is delivered for the product to the right target group

• Idea generation by identifying the unique and relevant consumer need and develop & disseminate campaign accordingly, followed by post evaluation