Asst. Manager/Deputy Manager - Brand Management (Food Commodity Products)

Job Description

Title: Asst. Manager/Deputy Manager - Brand Management (Food Commodity Products)

Company Name: Akij Resources

Vacancy: 1

Age: 25 to 35 years

Job Location: Dhaka

Salary: Negotiable

Experience:

  • 4 to 8 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Group of Companies, Packaging Industry


Published: 2025-03-06

Application Deadline: 2025-03-20

Education:
    • Bachelor of Business Administration (BBA) in Marketing
    • Master of Business Administration (MBA) in Marketing
  • Professional certifications such as PCM, Diploma in Marketing Management etc. will be an added advantage.



Requirements:
  • 4 to 8 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Group of Companies, Packaging Industry


Skills Required: Brand Communication,Brand Planning/ Development,Communcation,Leadership and Good Communication skill.

Additional Requirements:
  • Age 25 to 35 years
  • Strong understanding of branding, marketing, and consumer behavior.

  • Creativity and problem-solving abilities.

  • Excellent communication and project management skills.

  • Data-driven mindset with experience in analytics tools.

  • Knowledge of digital marketing, SEO, and social media trends.



Responsibilities & Context:

Brand Strategy:

  • Develop and implement branding strategies to enhance Akij Essential’s brand awareness.

  • Align branding efforts with business goals.

Market Research & Analysis:

  • Conduct competitor analysis and customer research.

  • Identify market trends and opportunities for brand positioning.

Marketing & Campaigns:

  • Plan and execute brand marketing campaigns (digital, print, social media, events, etc.).

  • Work with advertising agencies and internal teams to develop creative materials.

Brand Consistency & Guidelines:

  • Ensure a consistent brand image across all platforms.

  • Develop brand guidelines for tone, style, and visual identity.

Collaboration & Communication:

  • Work with sales, product, and marketing teams to ensure cohesive messaging.

  • Build relationships with influencers, media, and industry partners.

Performance Tracking:

  • Measure and analyze brand performance using KPIs (brand awareness, engagement, sales impact).

  • Adjust strategies based on data-driven insights.



Job Other Benifits:
  • Mobile bill,Medical allowance,Provident fund,Weekly 2 holidays,Insurance,Gratuity
  • Salary Review: Yearly
  • Lunch Facilities: Partially Subsidize
  • Festival Bonus: 2
    • TA/DA

    • Earn leave encashment



Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

Interested By University

University Percentage (%)
North South University 8.51%
University of Dhaka 7.69%
National University 6.99%
BRAC University 4.08%
East West University 3.73%
Jahangirnagar University 3.15%
Jagannath University 2.80%
American International University Bangladesh (AIUB) 2.45%
Bangladesh University of Professionals 2.33%
United International University 2.10%

Interested By Age Range

Age Range Percentage (%)
20-30 33.80%
31-35 39.74%
36-40 16.67%
40+ 9.21%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 2.73%
20K-30K 6.96%
30K-40K 9.69%
40K-50K 15.53%
50K+ 65.09%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 6.64%
0.1 - 1 years 4.90%
1.1 - 3 years 11.07%
3.1 - 5 years 18.53%
5+ years 58.86%

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