Associate Director Marketing

Job Description

Title: Associate Director Marketing

Company Name: Renaissance Dhaka Gulshan Hotel RDGH

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing

Experience Requirements:
∎ 7 to 12 year(s)
∎ The applicants should have experience in the following area(s): Marketing
∎ The applicants should have experience in the following business area(s): Hotel

Job Responsibilities:
∎ Develop and implement strategic plans to include budget considerations, site goals, and forecasts for appropriate activities.
∎ Verify that pricing and communications regarding previews are consistent across all channels. Develop tour generation program initiatives, including but not limited to owner referral and reload programs, off-site locations, and travel partner promotions.
∎ Collect and analyze competitive intelligence (e.g., marketing programs/campaigns) to assist in the enhancement and development of current and future marketing strategy.
∎ Responsible for managing and implementing appropriate marketing mix to ensure attainment of overall marketing costs.
∎ Manage the sales floor to verify that guest tour flow is efficient and conducive to sales presentation discussions and purchase deliberations. Manage activation process from site's perspective (own and resolve challenges as they arise).
∎ Monitor guest experience survey data, publish results for associate review, and follow up as appropriate.
∎ Coordinate with marketing operations and other site marketing programs on new initiatives to increase production in channels.
∎ Develop strategies and incentive programs to meet or exceed budgeted numbers. Identify trends when production is not meeting budget expectations and implement solutions.
∎ Conduct performance and cost analysis of past programs/events (including budget considerations and contractual provisions) and make recommendations to improve and enhance future programs/events.
∎ Negotiate contracts and work with vendors. Managing Relationships External to Marketing Discuss action plans with the sales department to ensure that vendor partnerships will help drive sales.
∎ Build and maintain relationships between sales management and the marketing department to ensure there is a clear understanding of eligibility requirements or details of participation for generating tours.
∎ Share marketing information and strategy with sales force.
∎ Coordinate closely with sales management on process for addressing guest eligibility issues, tracking and discussing related trends.
∎ Build partnerships with resort operations, hotel linkage , OPC vendors, etc, where applicable.
∎ Coordinate and prepare with Director of Sales quarterly business objectives.

Additional Requirements:
∎ Age 30 to 45 years

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Attractive Service Charge benefit
∎ Compensatory Duty Meal
∎ Bereavement Leave & Others as per Law
∎ Group Insurance Coverage
∎ Uniform & Complimentary Laundry Facility
∎ Extensive Take Care Activities
∎ Engaging Work Environment
∎ In-house Doctor Support
∎ Comprehensive Learning & Development Program
∎ Career Advancement

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 31 Jan 2023

Company Information:
∎ 4 Jan 2023
∎ Renaissance Dhaka Gulshan Hotel RDGH
∎ Address : 78 Gulshan Avenue, Gulshan-1, Dhaka -1212

Category: Marketing/Sales

:

Source: bdjobs.com

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