Assistant Manager - Marketing (Brand)

Job Description

Title: Assistant Manager - Marketing (Brand)

Company Name: AKIJBASHIR GROUP

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

• 6 to 8 years
• The applicants should have experience in the following business area(s): Group of Companies, Plastic/ Polymer Industry, Sanitary ware, Tiles/Ceramic, Steel

Bachelor’s / Master’s degree in: Marketing

• 6 to 8 years
• The applicants should have experience in the following business area(s): Group of Companies, Plastic/ Polymer Industry, Sanitary ware, Tiles/Ceramic, Steel

• Excellent communication and interpersonal skills.

• Strong analytical and problem-solving abilities.

• Goal-oriented with a proactive approach to sales and client management.

• Effective time management and organizational skills.

• Ability to work independently and as part of a team.

• Support the development and execution of marketing strategies across Digital, Advertising, Communications, and Creative functions

• Assist in New Product Development initiatives, including product portfolio planning and market launch execution

• Contribute to brand structure, positioning, and pricing strategy development under senior leadership guidance

• Analyze brand performance, market trends, and consumer insights to support strategic decision-making

• Help translate the organization’s vision and brand elements into actionable marketing plans and go-to-market strategies

• Coordinate with internal teams and agencies to ensure the timely execution of brand and marketing initiatives

• Support creative development processes to ensure effective and engaging brand communication

• Assist in setting performance benchmarks, budgets, and market projections for campaigns and product initiatives

• Track, measure, and report marketing campaign performance, including ROI and KPI analysis

• Conduct market, consumer, and competitor research to identify opportunities and risks

• Support the execution of ongoing marketing, advertising, and promotional activities

• Monitor product distribution performance and gather consumer feedback from the market

• Contribute ideas for innovative growth and brand-building initiatives

• Ensure brand messaging remains consistent across all channels, including events, digital platforms, email campaigns, websites, and promotional materials

• Work closely with sales and channel teams to support brand visibility, demand generation, and channel effectiveness

• Assist the Marketing Manager in day-to-day team coordination and cross-functional alignment

• T/A,Provident fund,Tour allowance,Gratuity,Medical allowance,Mobile bill
• Salary Review: Yearly
• Lunch Facilities: Partially Subsidize
• Festival Bonus: 2

• Leave Fare Assistance (LFA)