Title: Assistant Manager / Deputy Manager - Branding & Marketing
Company Name: Zubion Development Solutions Limited ( ZDSL)
Vacancy: 1
Age: 28 to 35 years
Job Location: Dhaka (Uttara Sector 15)
Salary: Negotiable
Experience:
Honors/ BBA, Masters/ MBA.
The applicants should have experience in the following business area(s):Real Estate, Developer
Proven experience in real estate sectors.
Excellent communication and interpersonal skills.
In-depth knowledge of the local real estate market.
Self-motivated and results-oriented.
Job Context:
Zubion Development Solutions limited is a growing Real Estate Company in Bangladesh. Right now we are looking for Deputy Manager / Manager (Branding) under the Sales & Marketing department, who will share our pride and support our continuous business growth by showcasing his talent, skill, experience, expertise, dedication, integrity, accountability & transparency.
Job Responsibilities:
Develop and implement a unique brand identity and positioning strategy for our real estate projects.
Craft a consistent brand voice across all marketing channels, ensuring alignment with company values and market expectations.
Research market trends and buyer preferences in the Bangladeshi real estate sector to tailor branding strategies effectively.
Plan and execute marketing campaigns that promote residential, commercial, and mixed-use properties to diverse target audiences.
Create and oversee advertising campaigns for online and offline media, including print, outdoor (billboards), digital, and event-based marketing.
Track, analyze, and report on campaign performance to optimize strategies and improve ROI.
Lead Generation and Customer Engagement
Develop and manage lead generation strategies, including CRM-driven campaigns, online listings, open houses, and virtual tours.
Drive customer engagement initiatives to strengthen relationships, improve brand loyalty, and enhance customer experience.
Collaborate with the sales team to identify customer needs, create personalized marketing efforts, and close leads effectively.
Develop a comprehensive digital strategy, including social media marketing, SEO, SEM, and email marketing, to increase reach and brand awareness.
Manage and grow social media platforms (e.g., Facebook, Instagram, LinkedIn) to attract leads and build community engagement around our brand.
Leverage analytics tools to monitor digital performance and make data-driven adjustments for improved results.
Conduct market research on real estate trends, property values, customer needs, and competitor activities to stay ahead in the market.
Analyze competitor branding and marketing approaches to identify opportunities and differentiation strategies.
Use insights to recommend adjustments in pricing, project positioning, and promotional tactics.
Plan and organize promotional events, such as property expos, project launch events, and client appreciation gatherings.
Establish relationships with key stakeholders, such as real estate agents, media outlets, and influencers, to boost brand credibility.
Represent the company at industry events and ensure a positive brand image is projected.
Project Management and Budgeting
Manage and monitor the marketing budget, ensuring resources are efficiently allocated across all campaigns and projects.
Oversee project timelines, ensuring deliverables are met within scope and on schedule.
Report to senior management on the effectiveness of marketing initiatives and recommend improvements as needed.
| University | Percentage (%) |
|---|---|
| National University | 9.30% |
| University of Dhaka | 5.35% |
| North South University | 5.07% |
| American International University Bangladesh (AIUB) | 3.66% |
| BRAC University | 3.10% |
| Daffodil International University (DIU) | 2.25% |
| 2.25% | |
| Stamford University Bangladesh | 2.25% |
| Southeast University | 2.25% |
| Independent University, Bangladesh | 1.97% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 32.96% |
| 31-35 | 34.37% |
| 36-40 | 20.28% |
| 40+ | 11.27% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 3.39% |
| 20K-30K | 9.32% |
| 30K-40K | 14.12% |
| 40K-50K | 20.62% |
| 50K+ | 52.54% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 7.61% |
| 0.1 - 1 years | 5.35% |
| 1.1 - 3 years | 9.01% |
| 3.1 - 5 years | 13.52% |
| 5+ years | 64.51% |