Assistant Manager - Brand Development and Communication (Beauty & Personal Care Products)

Job Description

Title: Assistant Manager - Brand Development and Communication (Beauty & Personal Care Products)

Company Name: Courtyard Limited (Sister Concern of Bombay sweets & co.Ltd)

Vacancy: 01

Age: 28 to 40 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 5 to 6 years

Bachelor’s degree in Graphic Design, Marketing, Visual Arts, or a related field

• 5 to 6 years

• Age 28 to 40 years

• Minimum of  5-6 years of experience in brand development, visual design, or related roles within the beauty and personal care industry. 

• Strong strategic thinking and visual storytelling abilities.

• Proficiency in graphic design software (e.g., Adobe Creative Suite).

• Excellent written and verbal communication skills.

• Demonstrated ability to manage multiple projects and meet deadlines.

• Proven track record of successful brand visual development in the beauty sector.

• Knowledge of digital marketing tools and platforms.

• Male/Female are allowed to apply.

• Brand Strategy & Visualization: Develop and implement comprehensive brand strategies with a strong visual component that align with market trends and business goals.

• Creative Direction: Lead the creative process for branding initiatives, including visual identity, packaging design, and marketing materials.

• Market Research: Conduct thorough market research to understand consumer preferences, emerging trends, and competitive landscape. Utilize insights to inform visual and brand strategies.

• Brand Positioning: Define and communicate the brand’s unique value proposition through compelling visuals and consistent messaging across all channels.

• Campaign Development: Plan, design, and execute visually stunning marketing campaigns that elevate brand awareness and drive customer engagement.

• Product Development Collaboration: Work closely with product development teams to ensure brand consistency and visual appeal across all product lines, from concept to launch.

• Performance Metrics: Monitor and analyze the effectiveness of brand visuals and campaigns, providing regular reports and actionable insights to senior management.

• Cross-Functional Collaboration: Collaborate with marketing, sales, and design teams to ensure cohesive brand messaging and visual execution.

• Budget Management: Manage the visual branding budget, ensuring efficient allocation of resources to maximize impact and ROI

• Provident fund
• Lunch Facilities: Full Subsidize
• Festival Bonus: 2

• Be part of a forward-thinking team that values creativity and innovation in the beauty industry.

• Opportunities for professional development and advancement in a growing company.

• Attractive salary, comprehensive provident Fund, and other employee benefits.