Assistant Manager / Associate Manager, Brand & Communications
Job Description
Title: Assistant Manager / Associate Manager, Brand & Communications
Company Name: The City Bank Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ 4 years of Graduation or Masters in Business discipline, majoring in Marketing.
Experience Requirements:
∎ At least 3 year(s)
Job Responsibilities:
∎ Assist Brand Manager in developing comprehensive strategic marketing communications plan for corporate brand and product.
∎ Assist Brand Manager in dealing with media in a systematic manner, ensuring cost effective implementation across all appropriate communication channels and tools.
∎ Assist in preparing effective Integrated Marketing Communications (IMC) activities and monitor the delivery of ATL (Above-the-Line), BTL (Below-the-Line) and Digital Marketing campaigns.
∎ Assist in delivery of segment specific ATL/BTL and Digital campaigns and coordinate with outdoor manager and suppliers of different channels.
Additional Requirements:
∎ Minimum 3 years relevant work-experience in advertising agency or in the marketing department of any service oriented company/FMCG.
∎ Strong communication and negotiation skills - High standard of both written and spoken English - Able to work cross-functionally. - Self-motivated. - Creative and like to think out-of-the-box. - Sound knowledge in Microsoft-Office
Salary: Negotiable
Application Deadline: 17 Feb 2021
Company Information:
∎ 10 Feb 2021
∎ The City Bank Limited
∎ Address : House CEN (C) 11, Avenue 136 (Level 4), Gulshan 2, Dhaka.
∎ Web : www.thecitybank.com
Category: Bank/Non-Bank Fin. Institution
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