Sr. Manager-Retail Sales

Job Description

Title: Sr. Manager-Retail Sales

Company Name: Renowned FMCG Company

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

• 8 to 11 years
• The applicants should have experience in the following business area(s): Agro based firms (incl. Agro Processing/Seed/GM), Poultry, Fisheries, Farming, Livestock, Animal/Plant Breeding, Hatchery

• Bachelor of Business Administration (BBA)
• Master of Business Administration (MBA)

• 8 to 11 years
• The applicants should have experience in the following business area(s): Agro based firms (incl. Agro Processing/Seed/GM), Poultry, Fisheries, Farming, Livestock, Animal/Plant Breeding, Hatchery

• Lead, manage, and oversee nationwide Retail Sales operations.

• Develop and execute long-term sales strategies, channel expansion plans, and revenue growth models.

• Identify, recruit, onboard, and develop new distributors, dealers, and retailers nationwide.

• Expand market coverage through structured territory planning and channel development.

• Drive primary and secondary sales growth to meet volume, value, and market share targets.

• Ensure product availability, visibility, merchandising, and Point of Sales Materials execution at retail outlets.

• Define and control pricing strategies, trade margins, discount structures, and promotional policies.

• Ensure strict adherence to company credit policies and timely collection from dealers and retailers.

• Coordinate closely with Marketing, Production, Supply Chain, Accounts, MIS, and Service teams.

• Analyze market trends, competitor activities, pricing strategies, and consumer behavior.

• Collect dealer and customer feedback to support data-driven decision-making.

• Ensure dealer incentive calculation, adjustment, and timely ledger closing

• Monitor dealer stock levels to maintain healthy inventory and avoid stock issues

• T/A,Medical allowance,Mobile bill,Insurance,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2