Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Biddabari.com

Vacancy: 3

Age: 24 to 40 years

Job Location: Dhaka (Dhaka Sadar)

Salary: Negotiable

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Coaching Center, E-commerce

• Bachelor/Honors

• 2 to 5 years
• The applicants should have experience in the following business area(s): Coaching Center, E-commerce

• Age 24 to 40 years

• Develop and execute digital marketing strategies for EdTech courses, publications, and e-commerce products.

• Plan and manage student acquisition and customer acquisition campaigns to increase course enrollments and online sales.

• Promote online courses, books, educational services, and e-commerce products through organic and paid marketing channels.

• Manage and optimize product listings, landing pages, and sales funnels to improve conversion rates.

• Coordinate marketing campaigns for new course launches, book releases, special offers, and promotional events.

• Create engaging marketing content for competitive exam preparation, academic programs, and e-commerce promotions.

• Monitor website traffic, customer behavior, and campaign performance using analytics tools, and provide data-driven recommendations.

• Conduct keyword research and implement SEO strategies to improve search visibility for websites and product pages.

• Collaborate with academic, creative, sales, and customer support teams to ensure successful campaign execution.

• Manage email marketing, WhatsApp campaigns, SMS marketing, and marketing automation initiatives.

• Build brand awareness and customer engagement across social media, marketplaces, and digital platforms.

• Analyze competitors, industry trends, and consumer insights to identify new business opportunities.

• Improve ROI, customer retention, and lifetime value (LTV) through strategic digital marketing initiatives.

• Support branding and marketing activities for associated brands, publications, and e-commerce ventures.

• Stay updated with the latest trends in EdTech, E-Commerce, AI tools, and digital marketing technologies.