Sr. Executive/Assistant Manager-Brand (Beverage)
Job Description
Title: Sr. Executive/Assistant Manager-Brand (Beverage)
Company Name: Meghna Group of Industries.
Vacancy: Not specific
Job Location: Dhaka (Gulshan)
Employment Status: Full-time
Educational Requirements:
∎ MBA major in Marketing from any reputed university with good academic track record.
Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s):
Brand Planning/ Development, Market Research, Marketing
∎ The applicants should have experience in the following business area(s):
Beverage, Manufacturing (FMCG)
Job Responsibilities:
∎ Develop strategies and manage marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands.
∎ Analyze the success of marketing campaigns and create reports accordingly and assess ROI.
∎ Conduct research on local industries for understanding current marketing trends
∎ Analyze competitors of the brand, pricing, and positioning of the Brand.
∎ Arrange brand activation programs, monitor competitor's products, sales and marketing activities; establish and maintain a consistent corporate image throughout all product lines, promotional material, and events.
∎ Work closely with design agencies and assist with new product launches.
∎ Generate ideas and performing activities for creating brand awareness
∎ Monitor competitors' branding activities and perform brand protection activities
∎ Prepare annual branding activity plan for different segment of products
∎ Liaison with advertising agency to supervise advertising and promotional campaigns.
∎ Plan and execute all communications and media actions on all channels, including online and social media
∎ Monitor product distribution and consumer reactions.
Additional Requirements:
∎ Good interpersonal skills & hard working.
∎ Excellent computer skills in MS office package.
∎ Excellent communication skill, presentation skill.
∎ Have to be highly proactive, self-motivated & energetic.
Salary: Negotiable
Application Deadline: 25 Mar 2021
Company Information:
∎ 3 Mar 2021
∎ Meghna Group of Industries.
∎ Address : Fresh Villa, House # 15, Road # 34, Gulshan 1, Dhaka-1212. or FMCG Office, House # 23, Road # 24, Gulshan 2, Dhaka-1212.
∎ Web : www.mgi.org
∎ Business : Meghna Group of Industries is one of the leading business conglomerate in Bangladesh having modern manufacturing facilities & plants for Cement, Beverage, Tissue & hygiene products, Full Cream Milk Powder, Condensed Milk, Steel, Edible Oils, Atta, Maida, Suzi, Water, Paper, Mustard Oil, Spices, PP Woven Bag, Poultry Feeds, LPG, Aviation & Power Plant etc.
Category: Marketing/Sales
:
Source: bdjobs.com
Deadline Expired on 25th Mar 2021
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