Sr. Executive, Brand (Cake)

Job Description

Title: Sr. Executive, Brand (Cake)

Company Name: Meghna Group of Industries.

Vacancy: Not specific

Job Location: Dhaka (Gulshan)

Employment Status: Full-time

Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing

Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s): Brand Planning/ Development
∎ The applicants should have experience in the following business area(s): Food (Packaged)/Beverage, Manufacturing (FMCG)

Job Responsibilities:
∎ Assist to formulate the annual business plan and marketing plan
∎ Generates ideas for product development and promotional strategies
∎ Plan & execute brand activation through ATL & BTL communication
∎ Support to develop brand plans including brand positioning, performance analysis, communication strategy and promotion strategy.
∎ Distribute promotional materials as per schedule.
∎ Monitor competitors' branding activities and perform brand protection activities.
∎ Monitor market trends and research consumer markets
∎ Collaborate with internal and external stakeholders (Sales and Research Partners)

Additional Requirements:
∎ Strong communication skills
∎ Ability to work in a cross-functional team
∎ Analytic and creative thinking skills
∎ Business acumen and problem-solving capabilities
∎ Moderate knowledge on drafting in various software (e.g. Photoshop, Illustrator etc.)

Salary: Negotiable

Application Deadline: December 9, 2019

Company Information:
∎ Meghna Group of Industries.
∎ Address : Fresh Villa, House # 15, Road # 34, Gulshan 1, Dhaka-1212. or FMCG Office, House # 23, Road # 24, Gulshan 2, Dhaka-1212.
∎ Web : www.meghnagroup.biz
∎ Business : Meghna Group of Industries is one of the leading business conglomerate in Bangladesh having modern manufacturing facilities & plants for Cement, Beverage, Tissue & hygiene products, Full Cream Milk Powder, Condensed Milk, Steel, Edible Oils, Atta, Maida, Suzi, Water, Paper, Mustard Oil, Spices, PP Woven Bag, Poultry Feeds, Aviation & Power Plant etc.

Category: Marketing/Sales

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