Title: Senior Officer, Digital Marketing
Company Name: Butterfly Marketing Limited
Vacancy: 02
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing
Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following area(s):
Digital Marketing
∎ The applicants should have experience in the following business area(s):
E-commerce, Electronic Equipment/Home Appliances
Job Responsibilities:
∎ Plan and execute all digital marketing, including - SEO/SEM/PPC, marketing database, email, social media and display advertising campaigns.
∎ Campaign/Communication Budget preparing & evaluating campaign.
∎ Campaign Time line preparing and daily monitoring with reports.
∎ Vendor Bill processing and clearing.
∎ In necessary cases Communicating with AD Agencies.
∎ Lead collection from various sources using our in-house software. Convert those leads to increase sell.
∎ Design, build and maintain our social media presence.
∎ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
∎ Identify trends and insights, and optimize spend and performance based on the insights.
∎ A/b testing with pay per click wording to establish the best click through rates.
∎ Plan, execute, and measure experiments and conversion tests.
∎ Using Google analytics to ensure pay per click campaigns are targeting the optimum demographics.
∎ Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∎ Instrument conversion points and optimize user funnels.
∎ Optimizing existing campaigns and maximizing return on investment.
∎ Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Additional Requirements:
∎ Both males and females are allowed to apply
∎ Good at Excel and PowerPoint
∎ Excellent in English (spoken & written)
∎ Good at report writing
∎ Planning, Organizing & Executing programs
∎ Quick Learner
∎ Proactive
∎ Effective Team Member
Salary: Negotiable
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Profit share, Provident fund, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Festival Bonus: 2
Application Deadline: May 10, 2019
Company Information:
∎ Butterfly Marketing Limited
∎ Address : City Centre, Level - 15, Motijheel C/A, Dhaka - 1000
∎ Web : https://www.butterflygroupbd.com
Category: Marketing/Sales
Source: bdjobs.com