Senior Manager- Trade Marketing
Job Description
Title: Senior Manager- Trade Marketing
Company Name: Searchlite Communications Ltd.
Vacancy: --
Age: 30 to 42 years
Job Location: Anywhere in Bangladesh
Salary: Negotiable
Experience:
- 6 to 10 years
- The applicants should have experience in the following business area(s): Telecommunication, Event Management, Garments, Hotel, Manpower Recruitment, Direct Selling/Marketing Service Company, E-commerce
Published: 2026-05-06
Application Deadline: 2026-06-05
Education:
- Bachelor/Honors
Requirements:
- 6 to 10 years
- The applicants should have experience in the following business area(s): Telecommunication, Event Management, Garments, Hotel, Manpower Recruitment, Direct Selling/Marketing Service Company, E-commerce
Skills Required: Communication and interpersonal skill,Leadership,strategic thinking and planning skills,Team Coordination
Additional Requirements:
- Age 30 to 42 years
Responsibilities & Context:
Trade Strategy & Planning:
Ø Develop and implement annual and quarterly trade marketing plans.
Ø Design channel-specific strategies (General Trade, Modern Trade, etc.).
Ø Align trade activities with overall brand and sales objectives.
Promotion & Campaign Management:
Ø Plan and execute consumer and trade promotions.
Ø Monitor ROI of trade schemes and promotional activities.
Ø Ensure timely deployment of POSM and visibility materials.
Sales Support & Execution:
Ø Work closely with the sales team to ensure effective in-market execution.
Ø Track Primary & Secondary sales performance.
Ø Develop incentive programs for distributors and sales teams.
Budget Management
Ø Manage and control trade marketing budgets.
Ø Ensure cost optimization and maximize return on investment.
Market & Competitor Analysis
Ø Conduct regular market visits and competitor analysis.
Ø Identify market gaps and growth opportunities.
Ø Provide actionable insights to management.
Distributor & Stakeholder Management
Ø Maintain strong coordination with distributors and regional teams.
Ø Ensure proper implementation of trade policies and programs.
Job Other Benifits:
Festival Bonus: As per company policy
Medical Benefits: OPD/IPD medical coverage
Other Benefits: Mobile Allowance, Gratuity, Leave Encashment (if applicable), Long Service Award
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Others
