Job Description
Title: Senior Executive - Digital Marketing
Company Name: Daraz Bangladesh Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor's degree in Marketing, Business, or a related field.
Experience Requirements:
∎ 4 to 5 year(s)
Job Responsibilities:
∎ Develop and execute comprehensive performance marketing strategies to drive customer acquisition, retention, and revenue growth.
∎ Manage end-to-end performance marketing campaigns across various channels.
∎ Analyze key performance metrics, identify trends, and optimize campaigns to ensure maximum ROI.
∎ Collaborate with cross-functional teams, including creative, analytics, commercial, and product teams, to align marketing initiatives with overall business goals.
∎ Conduct market research and competitor analysis to stay informed about industry trends and best practices.
∎ Utilize data-driven insights to make informed decisions, continually optimizing campaigns for improved performance.
∎ Stay abreast of emerging trends and technologies in digital marketing to implement innovative and effective strategies.
Additional Requirements:
∎ Age at least 25 years
∎ Strong analytical skills and proficiency in tools like Facebook Ads, Google Analytics, AdWords, and other relevant platforms.
∎ Excellent communication and interpersonal skills with the ability to work collaboratively in a team-oriented environment.
∎ Demonstrated success in managing and optimizing budgets to achieve marketing objectives.
∎ Creative thinking and problem-solving abilities to adapt to the dynamic digital marketing landscape.
∎ Proven experience in effectively communicating and collaborating with regional teams to align performance marketing strategies with specific market dynamics and requirements.
∎ Experience in coordinating with channel account managers to optimize marketing efforts through partner channels, ensuring a cohesive and mutually beneficial approach.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 24 Dec 2023
Company Information:
∎ 24 Nov 2023
∎ Daraz Bangladesh Limited
∎ Address : Asfia Tower, House 76, Road 11, Block E, Banani, Dhaka
∎ Business : Daraz is the leading online marketplace in South Asia, empowering tens of thousands of sellers to connect with millions of customers. Daraz provides immediate and easy access to 10 million products in more than 100+ categories and delivers more than 2 million packages every month to all corners of its countries. Daraz is a mall, a marketplace and a community for its customers. It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations. To overcome the logistics challenge in its markets, Daraz has built its own logistics company specifically designed for e-commerce operations - Daraz Express (known as DEX) - to raise the standards for the industry. Daraz is also helping existing and new logistics providers digitize. In 2018, Daraz was acquired by Alibaba Group, and is proud to carry its part of the mission to `make it easy to do business anywhere in the era of the digital economy`. As part of the Alibaba ecosystem, Daraz is leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payments and logistics to drive growth in its markets.
Category: Marketing/Sales
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