Senior Digital Marketing Executive (Education Consultancy)

Job Description

Title: Senior Digital Marketing Executive (Education Consultancy)

Company Name: NexTop Education

Vacancy: 1

Age: 25 to 35 years

Job Location: Dhaka (Uttara Sector 6)

Salary: Negotiable

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Advertising Agency, IT Enabled Service, Immigration and Education Consultancy Service

• Bachelor of Computer Application (BCA)

• At least 2 years
• The applicants should have experience in the following business area(s): Advertising Agency, IT Enabled Service, Immigration and Education Consultancy Service

• Age 25 to 35 years
• Only Male

We are looking for a highly skilled and experienced Digital Marketing Executive who will be responsible for planning, executing, and optimizing our complete digital marketing strategy for an Education Consultancy firm.

The candidate will work closely with the Graphic Designer to create strategic content plans and marketing campaigns aimed at generating quality student leads.

Key Responsibilities:

• Develop and execute complete digital marketing strategies for student recruitment

• Create monthly content plans in collaboration with the graphic designer

• Plan, create, and manage Meta Ads (Facebook & Instagram Ads)

• Run and optimize paid campaigns with budgets up to $500 per month

• Perform audience research and competitor analysis in the education consultancy field

• Manage and grow social media platforms (Facebook, Instagram, TikTok)

• Generate quality leads for study abroad programs

• Monitor and optimize Cost per Lead (CPL)

• Perform on-page and basic off-page SEO for website

• Optimize website content for Google ranking

• Track campaign performance using Meta Business Suite & Google Analytics

• Prepare monthly performance reports

• Suggest new marketing strategies for better ROI

• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2