Paid Marketing Specialist (Meta & Google Ads)
Job Description
Title: Paid Marketing Specialist (Meta & Google Ads)
Company Name: Shakil Education Group
Vacancy: --
Age: Na
Job Location: Dhaka
Salary: --
Experience:
- 1 to 3 years
- The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service
Published: 2025-08-02
Application Deadline: 2025-09-01
Education:
Requirements:
- 1 to 3 years
- The applicants should have experience in the following business area(s): Immigration and Education Consultancy Service
Skills Required: Google Ads,Google analytics,lead generation,Meta Marketing
Additional Requirements:
1–3 years of hands-on experience running Meta and Google Ads (Search, Display, YouTube)
Proven results in lead generation, especially in the education or service industry
Strong knowledge of audience targeting, retargeting, and lookalike strategies
Experience with ad tools (Meta Business Suite, Google Ads Manager, Google Analytics, Tag Manager)
Analytical mindset with the ability to draw actionable insights from data
Basic understanding of landing page optimization and funnel marketing
Bonus If You Have:
Experience with education or study abroad campaigns
Responsibilities & Context:
Are you a performance marketer who lives for ROI? Do CPCs, CTRs, and conversion funnels excite you? At Shakil Education Group, we’re looking for a data-driven Paid Marketing Specialist to power our digital campaigns and help students discover their dream study destinations abroad.
What You’ll Do:
Plan, launch, and optimize paid campaigns across Meta (Facebook, Instagram) and Google platforms
Run lead generation ads with compelling creatives and precise targeting (especially for Bangladesh-based students)
Analyze ad performance, create reports, and suggest improvements to maximize ROI
Set up tracking via Meta Pixel, Google Tag Manager, and conversion goals
A/B test creatives, audiences, placements, and messaging for continuous improvement
Collaborate with the creative and counseling team to align ads with business goals
Do proper Ad reporting and share analytics with the team on a regular basis
Stay updated on the latest algorithm changes, policy updates, and ad formats
Job Other Benifits:
Employment Status: Full Time
Job Work Place:
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
Interested By University
| University | Percentage (%) |
|---|---|
| National University | 7.67% |
| 5.57% | |
| Daffodil International University (DIU) | 3.83% |
| University of Dhaka | 2.44% |
| Daffodil International University | 1.74% |
| University of Chittagong | 1.39% |
| East West University | 1.39% |
| Southeast University | 1.39% |
| Dhaka International University | 1.39% |
| Sonargaon University | 1.05% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 71.43% |
| 31-35 | 14.63% |
| 36-40 | 4.18% |
| 40+ | 2.44% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 26.92% |
| 20K-30K | 45.45% |
| 30K-40K | 15.03% |
| 40K-50K | 8.04% |
| 50K+ | 4.55% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 29.97% |
| 0.1 - 1 years | 13.94% |
| 1.1 - 3 years | 26.13% |
| 3.1 - 5 years | 9.76% |
| 5+ years | 20.21% |
