Marketing and Public Affairs, Science & Sustainability (PASS) Lead, Bangladesh
Job Description
Title: Marketing and Public Affairs, Science & Sustainability (PASS) Lead, Bangladesh
Company Name: Bayer CropScience Ltd.
Vacancy: 1
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Master of Business Administration (MBA)
Experience Requirements:
∎ 12 to 15 year(s)
Job Responsibilities:
∎ Lead the Customer marketing team for the country & jointly develop marketing plans
∎ Develop and execute strategic projects - portfolio, brands, farmer reach, channel strategies to drive competitive advantage as above
∎ Lead channel segmentation and define clear value propositions/channel investments for each segment. Collaborate with sales managers on go-to-market implementation - monitor channel interactions, coach the sales force and ensure alignment on different interaction strategies
∎ Drive future readiness of organization via modern scientific marketing campaigns, Digital initiatives, Farmer centred brand building, coordinating GTMs like conventional channels, ecommerce, BLF etc into cogency
∎ Lead and direct all government relations strategy, engagement through the planning and development of effective plans. Identify, build and maintain effective relations with public and private stakeholders , opinion leaders including members of legislative assemblies and farmer leaders and farmer associations.
∎ Allocate resources to Commercial Areas and Central activities to maximize ROI, drive strategic focus areas based on potential and right to win
∎ Support people development and functional capability enhancement of team.
∎ Coordination and liaising with regional/Cluster Counterparts
∎ Provide local insights and feedbacks to region and Cluster teams
∎ Establishing a mechanism for speedy resolution during crisis..
∎ Ensure compliance with corporate policies when interacting with Government officials.
Additional Requirements:
∎ Age at most 45 years
∎ Person with disability are encouraged to apply
Salary: Negotiable
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 11 Sep 2023
Company Information:
∎ 5 Sep 2023
∎ Bayer CropScience Ltd.
∎ Address : Plot # 13, Road # 15, Sector # 3, Rabindra Sarani, Uttara, Dhaka 1230
∎ Business : Bayer is an innovation-driven Germany based MNC operating in more than 120 countries, with a 151 years tradition in research and development. We leverage our expertise to address global challenges and aim to improve people?s lives around the world. Bayer Group mission ?Science For A Better Life? is the foundation of what we at Bayer CropScience strive to achieve within the agricultural sector. Our contribution to society is based on helping to ensure an ample supply of high-quality food, feed, fiber and renewable raw materials.
Category: Marketing/Sales
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