Title: Executive -- (Digital Marketing)
Company Name: Electra International
Vacancy: Not specific
Job Location: Dhaka, Dhaka (Badda)
Employment Status: Full-time
Educational Requirements:
∎ Master of Science (MSc) in CSE, Bachelor of Science (BSc) in CSE
∎ The ability to create innovative digital marketing programs to drive customer acquisition.
∎ Full and in-depth knowledge of the latest trends of Search Engine Optimization (SEO) and Social Media Marketing.
∎ Strong time management skills: ability to thrive in a fast paced environment and to manage multiple, competing priorities simultaneously.
∎ Can generate effective copy writing / script writing, and blogging contents for website & social media marketing.
∎ Skills Required: Relationship Marketing
Experience Requirements:
∎ 1 to 2 year(s)
∎ The applicants should have experience in the following area(s):
Advertising and promotion
∎ The applicants should have experience in the following business area(s):
E-commerce, Electronic Equipment/Home Appliances
Job Context:
∎ As a Digital Marketing Executive, you will actively plan and execute efficient digital media campaigns and build marketing strategies for product launch support and seasonal promotions that drive customer acquisition for the Group. You will develop business acumen in the networking category while optimizing campaigns and promotions to maximize the effectiveness and efficiency of our paid media effort.
∎ The ability to drive a high-volume of quality output, a creative mindset for pushing boundaries, and the ability to work effectively with partners and stakeholders are some of the key skills we are looking for.
Job Responsibilities:
∎ Set up and execute digital marketing strategies employing a sound understanding in Search Engine Optimization (SEO), knowledge in Graphics Designing using Adobe Photoshop & Illustrator, and maintaining necessary marketing databases.
∎ Skillfully execute digital marketing plans on social networking platforms (Facebook, YouTube, Linked in, Micro-blogging (Twitter, Tumblr), Photo sharing (Instagram, Snap chat, Pinterest), vlogging or video posting (YouTube, Facebook Live etc.), and CDM/email marketing, etc.
∎ Define and analyze key metrics that measure and benchmark success.
∎ Manage the continued improvement of tracking, attribution, and overall data access to analyze key metrics, including ROI.
∎ Support the branding strategies of the Group and omnibus-channel promotional campaigns to drive customer acquisition for the Group.
∎ Establish and maintain automated reporting and optimization processes. Provide performance reporting and analysis on marketing campaigns and take relevant action on insights gained.
∎ Generate new ideas to create Banners, Images, Video Clip, Promotions etc. to be displayed on the website, Social Media and Email Marketing.
∎ Ensure accurate and optimized information on company pages (Google, Facebook, etc.).
∎ Use Google Analytics, Google Ad-Words, Content readability test site, Keyword planner and other relevant sites, drive traffic to company pages to increase brand awareness and lead generation.
∎ Coordinate with other cross-functional professionals to leverage relationships, and establish best practices for branding and marketing strategies.
∎ Strong analytical skills with a strong bias towards decision making based on data.
∎ Verbal and written communications skills with attention to detail. Ability to take, drive and/or influence strategic decisions.
Additional Requirements:
∎ Age 25 to 30 years
∎ Only males are allowed to apply
∎ Marketing Fundamentals.
∎ Content Strategy.
∎ Social Media.
∎ Social Media Advertising with Facebook.
∎ Display Advertising.
∎ Who have not vast Knowledge about E-Commerce, Digital Platform, Don't need to apply.
∎ Email Marketing.
Salary:
∎ Negotiable
∎ As per Company Policy.
Compensation & Other Benefits:
∎ Mobile bill
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ As per Company Policy
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 30 Jun 2022
Company Information:
∎ 11 Jun 2022
∎ Electra International
∎ Address : Tropical Mollah Tower ( 6th Floor), 15/1-15/4, Progati Sarani, Middle Badda, Dhaka-1212
∎ Web : http://www.electrabd.com/
∎ Business : Electra International, we are a leading consumer electronic (CE) business company for 30 years.it has other sister organizations like: 1. Federal Securities & Investment Ltd. 2. Electra International Ltd. 3. M/S Electra International 4. M/S. Kashmir Chemical Company 5. M/S. Sazawa Brothers 6. M/S. Electra Mobile 7. M/S. Electra Furniture 8. M/S. Jalshiry Dairy Firm & Fisheries.
Category: Marketing/Sales
: Please do not apply if you have don't meet the minimum requirement. The applicants should have experience in the following area(s):Consumer Durables - Sales & Marketing and you will be on the forefront for how we utilize digital channels and initiatives to drive growth and support promotions.Please read the job requirements carefully before applying.
Source: bdjobs.com