Executive - BTL & Digital Marketing

Job Description

Title: Executive - BTL & Digital Marketing

Company Name: R A K Ceramics (Bangladesh) Limited

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ BBA/ MBA major in Marketing,
∎ (Should have computer knowledge especially in Adobe CS and fully competent in Adobe InDesign, Adobe Illustrator and Photoshop)

Experience Requirements:
∎ 2 to 5 year(s)
∎ The applicants should have experience in the following area(s): Brand Planning/ Development, Business development
∎ The applicants should have experience in the following business area(s): Group of Companies, Manufacturing (Light Engineering & Heavy Industry), Multinational Companies, Tiles/Ceramic

Job Responsibilities:
∎ Assist in the formulation of strategies to build a lasting digital connection with consumers.
∎ Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc)
∎ Launch optimized online adverts through Google ad words, Facebook etc to increase company's brand awareness.
∎ Be actively involved in SEO efforts (Keyword, image optimization etc.)
∎ Prepare online newsletters and promotional emails and organize their distribution through various channels.
∎ Provide creative ideas for content marketing and update website, apps etc.
∎ Collaborate with designers to improve user experience.
∎ Measure performance of digital marketing efforts using a variety of web analytics tools (Google Analytics, Web trends etc.
∎ Acquire insight in online marketing trends and keep strategies up to date
∎ Maintain partnerships with media agencies and vendors.

Additional Requirements:
∎ Age 24 to 32 years
∎ Both males and females are allowed to apply
∎ A strong working knowledge of Adobe CS and fully competent in Adobe InDesign, Adobe Illustrator and Photoshop is essential. Knowledge of Adobe Premiere Pro is advantageous.
∎ Help to plan and deliver exhibitions, events, corporate hospitality and conferences
∎ Creation of promotional merchandise, show flyers, pre and post event marketing
∎ Venue finding and delegate management
∎ Detailed event admin and logistics
∎ On-site management and post-event analysis
∎ Update website with news items, vacancies and other content via the web content management system
∎ Update social media including Twitter, Facebook and LinkedIn PR:
∎ Hands-on, self-motivated and naturally organised individual
∎ Creative with good attention to detail
∎ Strong time management skills and the ability to meet deadlines
∎ Proactive, task driven and positive attitude
∎ Good interpersonal and communication skills
∎ Sound Knowledge in SAP Module.

Salary:
∎ Negotiable
∎ Attractive Salary and other fringe benefits will be offered to a desiring candidate.

Compensation & Other Benefits:
∎ Mobile bill, Profit share
∎ Gratuity, Provident Fund, Festival Bonus, Group Insurance, and other are admissible as per company policy.

Application Deadline: July 28, 2019

Company Information:
∎ R A K Ceramics (Bangladesh) Limited
∎ Address : R A K Tower (7th, 8th, & 9th Floor), Plot # 1/A, Jashim Uddin Avenue,Sector# 3, Uttara Model Twon, Dhaka-1230
∎ Web : www.rakcerambd.com
∎ Business : The core business is to manufacture and sell of tiles and sanitary wares.

Category: Marketing/Sales

Source: bdjobs.com

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