Executive, Brand- PCL

Job Description

Title: Executive, Brand- PCL

Company Name: Partex Cables Ltd

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing

Job Context:
∎ Partex Cables Limited, (a concern of Partex Star Group) is the leading manufacturer of Wires & Cables (Power & Domestics) in Bangladesh is committed to serve the country. To thrive its brand and marketing initiatives, we are looking for smart, energetic, dynamic and hardworking incumbent. It is a permanent position for Corporate Office. The incumbent must visit existing market and factory as well as collect and analyze data for creating new market horizon.

Job Responsibilities:
∎ Support the Brand Specialist in completing agreed activities.
∎ Implement brand communication plans.
∎ Execute brand campaigns.
∎ Create and post blog posts and articles on the company’s website and social media pages.
∎ Frequently visit market and provide review of product quality, design and brand alignment to the management.
∎ Assist Brand Specialist in forecasting emerging market needs.
∎ Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
∎ Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
∎ Monitor progress of campaigns using various metrics and submit reports of performance.
∎ Design and implement marketing plans for the brand.

Additional Requirements:
∎ Good understanding of market research techniques, data analysis and statistics methods
∎ Thorough knowledge of strategic planning principles and marketing best practices
∎ Familiarity with social media and web analytics (e.g. WebTrends)
∎ Excellent communication and people skills
∎ Creativity and commercial awareness

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill, Insurance, Gratuity
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Leave Encashment

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 30 Jun 2022

Company Information:
∎ 16 Jun 2022
∎ Partex Cables Ltd

Category: Marketing/Sales

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