Digital Marketing Specialist

Job Description

Title: Digital Marketing Specialist

Company Name: Kolpolok Limited

Vacancy: 01

Job Location: Dhaka (Shyamoli)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline
∎ Skills Required: Email Marketing, Negotiation Strategy

Experience Requirements:
∎ 2 to 4 year(s)

Job Responsibilities:
∎ 1. Email Campaign Management:
∎ 1.1 Strategize, plan, and execute end-to-end email marketing campaigns to nurture leads, retain customers, and drive conversions.
∎ 1.2 Segment and target email lists based on various criteria to ensure the right message reaches the right audience.
∎ Create engaging email content, including subject lines, copy, visuals, and calls to action, to maximize open rates, click-through rates, and conversion rates.
∎ 1.3 Monitor and analyze campaign performance metrics, making data-driven adjustments to improve results over time.
∎ 1.4 Conducting market research to better comprehend prevailing consumer behaviors.
∎ 1.5 Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
∎ 1.6 Develop and implement effective lead generation strategies to identify potential clients and partners.
∎ 1.7 Qualify and categorize leads based on relevant criteria to prioritize outreach efforts.
∎ 1.8 Maintain a well-organized lead database and track interactions using CRM software.
∎ 2. Negotiation Strategy:
∎ 2.1 Lead negotiation efforts with clients, partners, and vendors to achieve mutually beneficial agreements.
∎ 2.2 Conduct thorough research and analysis to understand the needs, priorities, and motivations of the parties involved in negotiations.
∎ 2.3 Develop negotiation strategies that align with company objectives and maintain long-term relationships.
∎ 2.4 Employ effective communication and persuasion techniques to navigate complex negotiations and resolve conflicts.
∎ 3. Relationship Building:
∎ 3.1 Collaborate with cross-functional teams, including marketing, sales, legal, and product, to gather insights and align email campaigns and negotiation strategies with broader business goals.
∎ 3.2 Build strong rapport and trust with clients, partners, and stakeholders through clear and empathetic communication during negotiations.

Additional Requirements:
∎ Age 24 to 36 years
∎ Proven Work experience of around 2-3 years in digital marketing.
∎ Proven track record of successfully managing and executing email marketing campaigns, preferably in a B2B context.
∎ Demonstrated expertise in negotiation techniques and strategies, with a history of achieving favourable outcomes.
∎ Exceptional written and verbal communication skills, with the ability to create persuasive and engaging email content.
∎ Strong analytical skills to interpret campaign data and draw actionable insights.
∎ Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
∎ Proficiency in email marketing platforms, CRM systems, and negotiation software and tools
∎ Attention to detail, creativity, and a strategic mindset.
∎ Person with disability are encouraged to apply

Salary: Tk. 25000 - 45000 (Monthly)

Compensation & Other Benefits:
∎ Medical allowance, Performance bonus, Profit share, Weekly 2 holidays
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 9 Nov 2023

Company Information:
∎ 10 Oct 2023
∎ Kolpolok Limited
∎ Address : 29, Sara Aftab Tower, Flat # A-12, Ring Road, Shaymoli, Dhaka - 1207
∎ Business : Kolpolok Limited is Bangladesh based Software Development Company. We have extensive experience in Web and Mobile application development. The Company has been promoted by some highly experienced Professionals dedicated to provide total IT solutions under one roof.

Category: IT/Telecommunication

: We're looking for a skilled and energetic Digital Marketing Specialist with expertise in Email Campaigns and negotiation. If you believe, you're suitable for this particular position, are requested to apply.

Source: bdjobs.com

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