Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: SMS HIGHER EDUCATION GROUP DHAKA

Vacancy: 01

Job Location: Dhaka (Dhanmondi)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline
∎ • An academic degree in a relevant field (Ideally marketing) or relevant work experience.
∎ • A digital marketing qualification is desirable, but hands-on digital ability is more important
∎ • Must have a good working knowledge of Google Analytics, Meta Business Suite, and SEOs.
∎ • Able to use initiative to conduct market research and generate new ideas.
∎ • Exceptional interpersonal and communication skills; evidence of having written engaging content for the web
∎ • The ability to interact effectively at all levels of the organisation contributing proactively to problem solving in meetings and workshops
∎ • Logical, methodical, and detail-oriented approach to solve complex problems and extract key insights from data
∎ • Willing to undertake additional tasks and responsibilities as required
∎ • Excellent accuracy and attention to detail, with a meticulous approach
∎ • Adaptable, comfortable with change and willing to continuously learn and improve your skills
∎ Skills Required: Computer skill, Sales & Marketing, Social Media Communication, Social Media Marketing

Experience Requirements:
∎ At least 2 year(s)
∎ The applicants should have experience in the following area(s): Sales & Marketing
∎ The applicants should have experience in the following business area(s): Advertising Ageny, Immigration & Education Consultancy Service, Immigration/Visa Processing
∎ Freshers are also encouraged to apply.

Job Responsibilities:
∎ • Devise and analyse innovative online promotions to help drive incremental sales and profit. Work with our in-house teams to market our services and increase brand awareness.
∎ • Identify opportunities to create landing pages and content to benefit customer journeys, and then work with the relevant colleagues to put these in place. Monitor the use of these pages to help optimize their content.
∎ • Spot opportunities to improve site search and navigation, and get the changes implemented to benefit both customer and business.
∎ • Work to enhance the customer experience by improving website functionality and eliminating barriers to conversion. Devise A/B tests of page content and functionality then analyse the results to drive improvements.
∎ • Daily use of Google Analytics to understand customer behaviour. Deep-dive analysis to identify areas where we can improve the customer experience, then implement appropriate changes.
∎ • Work with other marketing team members to help support their areas of expertise (such as PPC, SEO, email, and social media).
∎ • Monitor and evaluate performance against agreed targets and timely reporting of progress of results and outcomes
∎ • Identify and tap into new consumer markets in Bangladesh, whilst maintaining brand visibility through the company’s social media profiles.
∎ • Develop, and lead the Marketing campaigns by structuring the activities and delivering results in line with operational budget constraints. Provide clear objectives and monitor performance against these
∎ • Develop and execute integrated marketing campaigns with associated targets and KPIs
∎ • Critically assess and evaluate recruitment activity with respect to ROIs, making changes and improvements as necessary

Additional Requirements:
∎ Age 28 to 35 years
∎ Only males are allowed to apply

Salary:
∎ Negotiable
∎ • Competitive Salary • Uncapped Commission • Performance Bonus • Holidays as per company Policy

Compensation & Other Benefits:
∎ Mobile bill, Tour allowance
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 20 Mar 2023

Company Information:
∎ 11 Mar 2023
∎ SMS HIGHER EDUCATION GROUP DHAKA
∎ Address : House-17/1, Dhanmondi 3A, Dhaka-1209.
∎ Web : www.smsheg.co.uk
∎ Business : Immigration & Education Consultancy Service

Category: Marketing/Sales

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