Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Liya Enterprise

Vacancy: --

Age: At least 20 years

Job Location: Dhaka (Badda)

Salary: Tk. 15000 - 22000 (Monthly)

Experience:

• At least 2 years

• Higher Secondary

• At least 2 years

• Age At least 20 years

• Experience in B2B/B2C marketing and lead generation will be highly preferred.

• Experience working with engineering, construction, industrial, energy, or technical service companies will be an added advantage.

• Required Skills

• Facebook Business Manager

• Google Ads

• Search Engine Optimization (SEO)Social Media Marketing

• Content Marketing

• Email Marketing

• Google Analytics

• Lead Generation

• Canva, Photoshop, or similar design tools

• Basic video editing skills will be preferred Additional Requirements

• Excellent communication and presentation skills.

• Strong analytical and reporting capabilities.

• Ability to work independently and achieve marketing KPIs.

• Creative mindset with a strong understanding of digital trends.

Key Responsibilities

• Develop and implement digital marketing strategies to promote company services.

• Manage company social media platforms, including Facebook, LinkedIn, YouTube, and other relevant channels.

• Create engaging content, graphics, promotional materials, and marketing campaigns.

• Plan and execute paid advertising campaigns (Facebook Ads, Google Ads, LinkedIn Ads, etc.).

• Generate qualified leads through digital channels.

• Manage and optimize the company website for SEO and user engagement.

• Prepare marketing reports and analyze campaign performance using relevant analytics tools.

• Conduct email marketing campaigns and maintain customer databases.

• Coordinate with the sales and technical teams to support business development activities.

• Monitor competitors and market trends to identify new opportunities.

• Salary Review: Yearly
• Festival Bonus: 2

• As per company policy