Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Avijatrik Tourism Limited

Vacancy: 2

Location: Dhaka

Salary: Tk. 20000 - 25000 (Monthly)

Experience:
∎ 1 to 3 years
∎ The applicants should have experience in the following business area(s):Advertising Agency

Published: 28 Jun 2024

Requirements:

Responsibilities & Context:
∎ Design and execute comprehensive digital marketing strategies, including monthly campaign plans and half-yearly marketing calendars.
∎ Manage and optimize paid advertising campaigns on social media platforms (Facebook & Instagram), setting targets, budgets, and analyzing cost metrics for efficiency.
∎ Conduct extensive research to identify and refine target audiences for various travel-related services, employing data analysis for continuous campaign improvement.
∎ Provide regular, detailed reporting on ad performance, website analytics, and social media engagement, highlighting insights for sales conversion optimization.
∎ Collaborate with sales teams to align marketing strategies and maximize return on investment, including conducting audits for ad compliance and effectiveness.
∎ Oversee all aspects of social media management, including content scheduling, engagement, and monitoring performance using tools like Google Analytics and Facebook Pixel.
∎ Minimum of 1 year of experience in managing paid Facebook & Instagram marketing, with a monthly budget of at least US$1000.
∎ Strong understanding of analytics and experience in reporting campaign performance to management.
∎ Gross Compensation: BDT 20,000 - 25,000 based on experience.
∎ Yearly Two Festive Bonus
∎ Join one of the most innovative & and award-winning travel companies in Bangladesh!Avijatrik Tourism Limited is a concern of Paragon Group. It was established in 2015 with a vision to promote travel experiences in Bangladesh.

∎ JOB RESPONSIBILITIES:
∎ Design and execute comprehensive digital marketing strategies, including monthly campaign plans and half-yearly marketing calendars.
∎ Manage and optimize paid advertising campaigns on social media platforms (Facebook & Instagram), setting targets, budgets, and analyzing cost metrics for efficiency.
∎ Conduct extensive research to identify and refine target audiences for various travel-related services, employing data analysis for continuous campaign improvement.
∎ Provide regular, detailed reporting on ad performance, website analytics, and social media engagement, highlighting insights for sales conversion optimization.
∎ Collaborate with sales teams to align marketing strategies and maximize return on investment, including conducting audits for ad compliance and effectiveness.
∎ Oversee all aspects of social media management, including content scheduling, engagement, and monitoring performance using tools like Google Analytics and Facebook Pixel.
∎ REQUIREMENTS:
∎ Minimum of 1 year of experience in managing paid Facebook & Instagram marketing, with a monthly budget of at least US$1000.
∎ Strong understanding of analytics and experience in reporting campaign performance to management.
∎ Salary and Benefits:
∎ Gross Compensation: BDT 20,000 - 25,000 based on experience.
∎ Yearly Two Festive Bonus


Skills & Expertise:

Compensation & Other Benefits:
∎ T/A, Mobile bill, Tour allowance, Performance bonus
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Employment Status: Full Time

Job Location: Dhaka

Company Information:
∎ Avijatrik Tourism Limited
∎ House: 12, Block: C,Banasree Main Rd, Dhaka 1219
∎ Avijatrik is a invested by Paragon Group Limited.
Avijatrik Tourism Ltd. Is established in 2015 with a vision to promote local travel experiences in Bangladesh. Avijatrik is an online touring platform to provide adventurous holiday experiences & community-based tourism in a different region of Bangladesh. Besides, providing traditional & community-based tourism services, we provide exclusive holiday homes services in Bangladesh.

Address::
∎ House: 12, Block: C,Banasree Main Rd, Dhaka 1219
∎ Avijatrik is a invested by Paragon Group Limited.Avijatrik Tourism Ltd. Is established in 2015 with a vision to promote local travel experiences in Bangladesh. Avijatrik is an online touring platform to provide adventurous holiday experiences & community-based tourism in a different region of Bangladesh. Besides, providing traditional & community-based tourism services, we provide exclusive holiday homes services in Bangladesh.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 8 Jul 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
NATIONAL UNIVERSITY 7.27%
University of Dhaka 3.64%
Bangladesh University of Business and Technology 2.73%
Green University Of Bangladesh 1.82%
Mirpur University College 1.82%
Dhaka Polytechnic Institute 1.82%
Dhaka College 1.82%
University of Chittagong 1.82%
Ananda Mohan Govt. College 1.82%
Northern University Bangladesh 1.82%

Interested By Age Range

Age Range Percentage (%)
20-30 88.18%
31-35 6.36%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 27.27%
20K-30K 70.91%
30K-40K 1.82%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 32.73%
0.1 - 1 years 18.18%
1.1 - 3 years 19.09%
3.1 - 5 years 12.73%
5+ years 17.27%

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