Job Description
Title: Digital Marketer/Content Creator
Company Name: Yameen Tours and Travels
Vacancy: 2
Age: at least 28 years
Location: Dhaka (Banani)
Salary: Negotiable
Experience:
∎ At least 2 years
∎ The applicants should have experience in the following business area(s):Airline, Group of Companies, Tour Operator, Immigration/Visa Processing
Published: 9 Apr 2025
Education:
∎ Bachelor/Honors
∎ Professional Digital Marketing
Requirements:
Additional Requirements:
∎ Age at least 28 years
Responsibilities & Context:
∎ Develop and execute data-driven digital marketing strategies to drive traffic, engagement, and conversions.
∎ Conduct market research to identify trends, audience behavior, and competitor strategies.
∎ Align digital marketing efforts with overall brand positioning and business goals.
∎ Create and optimize Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, TikTok ads, and YouTube Ads. Manage audience targeting, A/B testing, and conversion tracking for better ad performance.
∎ Optimize ad budgets and bidding strategies to lower CPC, CPM, and CAC while increasing ROI.
∎ Set up and manage retargeting & remarketing campaigns.
∎ Design and optimize landing pages for high conversions using tools like Unbounce, Elementor, and ClickFunnels.
∎ Track bounce rates, user journeys, and heatmaps using Google Analytics & Hotjar.
∎ Monitor and analyze digital marketing KPIs using Google Analytics, Facebook Pixel, UTM tracking, and GA4.
∎ Conduct market research on products and services to generate a digital marketing strategy.
∎ Use tools like Google Analytics, Google Tag Manager, Google Ads Manager, Facebook Business Manager, and CRM platforms for data-driven decision-making.
∎ Development and implement content strategies for social media platforms (Instagram, Facebook, Linkedin, Twitter/X, etc.).
∎ Stay updated with digital trends and suggest new content ideas.
∎ Shoot and edit photos and videos for social media and other digital platforms.
∎ We are looking for a highly motivated Sr. Executive/Executive—Digital Marketing to join our dynamic marketing team. The ideal candidate will be responsible for planning, implementing, and optimizing digital marketing campaigns across various platforms. They should have strong analytical skills, a deep understanding of digital marketing strategies, and experience in driving online engagement, lead generation, brand awareness and content creation.
∎ Key Responsibilities:
∎ Develop and execute data-driven digital marketing strategies to drive traffic, engagement, and conversions.
∎ Conduct market research to identify trends, audience behavior, and competitor strategies.
∎ Align digital marketing efforts with overall brand positioning and business goals.
∎ Create and optimize Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, TikTok ads, and YouTube Ads. Manage audience targeting, A/B testing, and conversion tracking for better ad performance.
∎ Optimize ad budgets and bidding strategies to lower CPC, CPM, and CAC while increasing ROI.
∎ Set up and manage retargeting & remarketing campaigns.
∎ Design and optimize landing pages for high conversions using tools like Unbounce, Elementor, and ClickFunnels.
∎ Track bounce rates, user journeys, and heatmaps using Google Analytics & Hotjar.
∎ Monitor and analyze digital marketing KPIs using Google Analytics, Facebook Pixel, UTM tracking, and GA4.
∎ Conduct market research on products and services to generate a digital marketing strategy.
∎ Use tools like Google Analytics, Google Tag Manager, Google Ads Manager, Facebook Business Manager, and CRM platforms for data-driven decision-making.
∎ Development and implement content strategies for social media platforms (Instagram, Facebook, Linkedin, Twitter/X, etc.).
∎ Stay updated with digital trends and suggest new content ideas.
∎ Shoot and edit photos and videos for social media and other digital platforms.
Skills & Expertise:
Compensation & Other Benefits:
∎ T/A, Mobile bill, Pension policy, Tour allowance, Provident fund, Over time allowance
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (Banani)
Company Information:
∎ Yameen Tours and Travels
∎ House-79,Block-J,Chairmanbari, Banani,Dhaka-121
Address::
∎ House-79,Block-J,Chairmanbari, Banani,Dhaka-121
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 7 May 2025
Category: Hospitality/ Travel/ Tourism
