Title: Digital Growth Marketer
Company Name: Synera Technologies
Vacancy: 02
Age: 23 to 35 years
Job Location: Dhaka (Shantinagar)
Salary: Tk. 22000 - 30000 (Monthly)
Experience:
Creative Direction: Guide and collaborate with the graphic design team to produce high-performing, emotionally resonant visual assets and video concepts tailored to target audience psychology.
Content Management: Oversee the daily publishing, scheduling, and distribution of organic content across all major social media platforms.
Stakeholder Management: Co-ordinate with the stakeholders and based on their requirements produce the visual assets and videos and deliver them maintaining the deadline.
Paid Advertising Execution: Set up, launch, and manage targeted ad campaigns (Facebook Ads, Instagram Ads, etc.) aimed at lead generation, conversions, and brand awareness.
Page & Video Boosting: Strategically boost videos and high-traction posts to expand audience reach, increase engagement, and organically grow the follower base.
Budget Optimization: Continuously monitor ad spend, perform rigorous A/B testing on creatives and audiences, and optimize campaigns to minimize acquisition costs and maximize Return on Ad Spend (ROAS).
Performance Tracking & Analytics: Track and analyze key performance indicators (KPIs) for both organic and paid media, measuring engagement, click-through rates (CTR), cost-per-click (CPC), and conversion rates.
Traction & Sentiment Monitoring: Monitor social media post traction and audience sentiment in real-time, pivoting strategies quickly based on what the data shows is working.