Assistant Manager - Marketing & Branding

Job Description

Title: Assistant Manager - Marketing & Branding

Company Name: Al-Madina Pharmaceuticals Ltd.

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

• 3 to 5 years
• The applicants should have experience in the following business area(s): Pharmaceutical/Medicine Companies, Tannery/Footwear, Group of Companies

• Bachelor of Commerce (BCom) in Marketing
• Bachelor of Commerce (BCom) in Business Administration

• Bachelor’s degree in Marketing, Business Administration, or a related field
• MBA (Marketing) will be an added advantage

• 3 to 5 years
• The applicants should have experience in the following business area(s): Pharmaceutical/Medicine Companies, Tannery/Footwear, Group of Companies

Experience Requirements

• 3–5 years of relevant experience in marketing & branding
• Experience in Shoe Brand / Fashion Retail Industry is highly preferred

Key Skill & Competencies

• Strong understanding of brand management and consumer behavior
• Expertise in digital marketing, social media, and campaign management
• Creative thinking with strong analytical ability
• Excellent communication and interpersonal skills
• Ability to work under pressure and meet deadlines
• Proficiency in MS Office and marketing tools

Other Requirements

• Strong sense of fashion trends and retail market dynamics
• Ability to manage multiple projects simultaneously
• Leadership and team coordination.

Department: Marketing & Branding

Job Summary

The Assistant Manager – Marketing & Branding will be responsible for developing and executing marketing strategies to strengthen brand positioning, increase market share, and drive sales growth. The role requires strong creativity, market insight, and experience in fashion or footwear branding.

Key Responsibilities

• Develop and implement marketing and branding strategies aligned with business objectives.
• Plan and execute mass media marketing, targeted, direct marketing, and digital marketing campaigns.
• Manage brand communication, ensuring consistency across all channels.
• Coordinate with creative agencies, vendors, and internal teams for campaign execution.
• Analyze market trends, competitor activities, and customer insights to identify opportunities.
• Oversee social media platforms, digital marketing activities, and content development.
• Plan product launches, promotional campaigns, and in-store branding activities.
• Monitor marketing budget and ensure cost-effective campaign execution.
• Evaluate campaign performance using KPIs and prepare reports for management.

• Mobile bill
• Competitive salary package.
• Career growth opportunities.
• Supportive and dynamic work environment.
• Lunch facilities.
• TA/DA.