Assistant Brand Manager/ Brand Manager

Job Description

Title: Assistant Brand Manager/ Brand Manager

Company Name: PRAN-RFL Group

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ BBA/MBA (Major in Marketing) from any reputed University.

Experience Requirements:
∎ 2 to 4 year(s)
∎ The applicants should have experience in the following area(s): Brand Planning/ Development
∎ The applicants should have experience in the following business area(s): Electronic Equipment/Home Appliances, Food (Packaged)/Beverage, Group of Companies, Manufacturing (FMCG), Multinational Companies

Job Responsibilities:
∎ Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market
∎ Define product strategies and road maps
∎ Research and determine product weaknesses and areas to be modified
∎ Develop sales tools and collateral's
∎ Develop effective product positioning in the market
∎ Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
∎ Develop mid-term plan and financial analyses
∎ Brief and train sales personnel
∎ Launch and oversee advertising and media planning
∎ Coordinate activities of specialists involved in the brand positioning of the products

Additional Requirements:
∎ Both males and females are allowed to apply
∎ Proven working experience
∎ Drive for results and leaderships skills
∎ Excellent understanding of the full marketing mix
∎ Highly creative with ability to think out of box
∎ Experience in identifying target audiences and devising campaigns that engage, inform and motivate
∎ Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
∎ Strong analytical skills and data-driven thinking
∎ Advanced communication and interpersonal skills
∎ Up-to-date with latest trends and marketing best practices
∎ Comfortable working with numbers, metrics and spreadsheets
∎ Excellent command of the English language

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ As per company policy

Job Source: Online Job Posting.

Application Deadline: 15 Jan 2022

Company Information:
∎ 29 Dec 2021
∎ PRAN-RFL Group
∎ Address : Corporate Headquarters: PRAN-RFL Center, 105 Middle Badda, Dhaka - 1212, Bangladesh.
∎ Web :

Category: Marketing/Sales


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