Analyst - Digital Marketing

Job Description

Title: Analyst - Digital Marketing

Company Name: MoveOn Technologies

Vacancy: Not specific

Job Location: Dhaka (DOHS Mirpur)

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's degree in Marketing, Business, or a related field.

Experience Requirements:
∎ At least 3 year(s)

Job Context:
∎ Develop and implement digital marketing strategies to build brand awareness and drive customer engagement.
∎ Conduct market research and analysis to identify target audiences and create effective marketing campaigns.
∎ Utilize analytical tools and data-driven insights to evaluate the performance of marketing initiatives and optimize strategies.
∎ Manage media buying across multiple platforms, including Meta, Google, TikTok, WhatsApp, YouTube, LinkedIn, and others.
∎ Utilize social media management tools like Hootsuite, Buffer, Sprout Social, etc., to schedule and monitor social media posts, engage with the audience, and analyze social media metrics.
∎ Leverage digital analytical software such as Google Analytics and Hotjar to track website performance, user behavior, and conversion rates.
∎ Utilize web & server tracking tools like Tag Manager, GA4 Data Layer, and custom event setup to track and measure marketing efforts accurately.
∎ Apply basic SEO knowledge to optimize website content and improve search engine rankings.
∎ Possess basic copywriting skills to create compelling and engaging marketing content.
∎ Proficiency in presentation software like PowerPoint, Google Slides, and Prezi to create impactful presentations for internal stakeholders.
∎ Demonstrate hands-on experience in email & SMS marketing, including campaign planning, segmentation, and performance analysis.
∎ Showcase a solid understanding of content planning and development, with the ability to create targeted and compelling marketing materials.
∎ Submission of a periodical report on digital marketing initiatives, budget`s, and performance analysis in a simple understandable manner to the stakeholder.

Job Responsibilities:
∎ Develop and implement digital marketing strategies to build brand awareness and drive customer engagement.
∎ Conduct market research and analysis to identify target audiences and create effective marketing campaigns.
∎ Utilize analytical tools and data-driven insights to evaluate the performance of marketing initiatives and optimize strategies.
∎ Manage media buying across multiple platforms, including Meta, Google, TikTok, WhatsApp, YouTube, LinkedIn, and others.
∎ Utilize social media management tools like Hootsuite, Buffer, Sprout Social, etc., to schedule and monitor social media posts, engage with the audience, and analyze social media metrics.
∎ Leverage digital analytical software such as Google Analytics and Hotjar to track website performance, user behavior, and conversion rates.
∎ Utilize web & server tracking tools like Tag Manager, GA4 Data Layer, and custom event setup to track and measure marketing efforts accurately.
∎ Apply basic SEO knowledge to optimize website content and improve search engine rankings.
∎ Possess basic copywriting skills to create compelling and engaging marketing content.
∎ Proficiency in presentation software like PowerPoint, Google Slides, and Prezi to create impactful presentations for internal stakeholders.
∎ Demonstrate hands-on experience in email & SMS marketing, including campaign planning, segmentation, and performance analysis.
∎ Showcase a solid understanding of content planning and development, with the ability to create targeted and compelling marketing materials.
∎ Submission of a periodical report on digital marketing initiatives, budget's, and performance analysis in a simple understandable manner to the stakeholder.

Additional Requirements:
∎ Age 20 to 40 years
∎ Both males and females are allowed to apply
∎ Strong knowledge of digital marketing strategies, techniques, and best practices.
∎ Proficiency in various digital media marketing platforms and tools, including Meta, Google, TikTok, WhatsApp, YouTube, LinkedIn, etc.
∎ Familiarity with social media management tools like Hootsuite, Buffer, Sprout Social, etc.
∎ Experience with digital analytical software such as Google Analytics and Hotjar.
∎ Solid understanding of web & server tracking tools like Tag Manager, GA4 Data Layer, and Custom event setup.
∎ Knowledge of basic SEO principles and best practices.
∎ Proficiency in presentation software such as PowerPoint, Google Slides, and Prezi.
∎ Strong organizational and analytical skills with a keen attention to detail.
∎ Excellent communication and interpersonal skills.
∎ Ability to work effectively in a fast-paced and collaborative team environment.

Salary:
∎ Tk. 40000 - 60000 (Monthly)
∎ Salary : 40,000 - 60,000 Tk. (based on experience, aptitude and qualifications) can be more for exceptional candidates.

Compensation & Other Benefits:
∎ Festival Bonus: 2
∎ Benefits & perks:
∎ Lunch : Subsidize (half).
∎ Tea & Snacks
∎ All Govt Holidays are available
∎ Positive Work Environment
∎ Working hour : Full time, 9 AM - 6:00 PM. [ 5 working days ]

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 12 Dec 2023

Company Information:
∎ 12 Nov 2023
∎ MoveOn Technologies
∎ Address : Avenue - 09, Road - 09, House - 1020, Mirpur DOHS, Pallabi, Dhaka, 1216.
∎ Business : MoveOn.com.bd is an experienced cross-border wholesale shopping, shipping, Cargo & Freight forwarding Company. It`s a promising top notch cross-border E -Commerce service determined to deliver quality products at wholesale price to every customer`s doorstep.

Run by a team of E-commerce industry experts, we are determined to deliver the best mixture of quality product and service experience never seen before at a wholesale price.


Category: Marketing/Sales

:

Source: bdjobs.com

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