Sr. Manager, Brand/Marketing

Job Description

Title: Sr. Manager, Brand/Marketing

Company Name: Akij Group

Vacancy: 01

Age: 40 to 45 years

Location: Dhaka

Salary: Negotiable

Experience:
∎ 12 to 15 years
∎ The applicants should have experience in the following business area(s):Group of Companies

Published: 3 Nov 2024

Education:
∎ Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing

Requirements:

Additional Requirements:
∎ Age 40 to 45 years

Responsibilities & Context:
∎ Collaborate with stakeholders and other key players to establish brand objectives and strategies.
∎ Analyze brand positioning and consumer insights.
∎ Conduct market research to understand markets and determine how to position the brand.
∎ Lead creative development to motivate the target audience to “take action”.
∎ Suggest and implement creative ideas for marketing operations.
∎ Assist in the development and optimization of marketing campaigns (product launching and promotion).
∎ Liaise with other departments such as sales, product development, and other teams.
∎ Evaluate competition, industry and market trends.
∎ Generate reports on brand performance, sales, and all marketing projects.
∎ Monitor and analyze market share trends, sales volumes, and competition.
∎ Monitor marketing parameters such as distribution, pricing and POS to better position and optimize the company's products and services.
∎ Oversee new and ongoing marketing and advertising activities.
∎ Analyze the gains of marketing campaigns and efforts, creating reports and providing recommendations to improve.
∎ Align the company around the brand’s direction, choices and tactics

Skills & Expertise:

Employment Status: Full Time

Gender:
∎ Only Male

Job Location: Dhaka

Job Highlights:
∎ Permanent after successful completion of probation period.

Company Information:
∎ Akij Group
∎ Akij House, 198, Bir Uttam Mir Shawkat Sarak, (Gulshan Link Road), Tejgaon
∎ Group of Companies

Address::
∎ Akij House, 198, Bir Uttam Mir Shawkat Sarak, (Gulshan Link Road), Tejgaon
∎ Group of Companies

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 10 Nov 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 9.55%
University of Dhaka 7.69%
North South University 6.23%
BRAC University 4.11%
East West University 3.98%
Independent University, Bangladesh 2.79%
2.79%
Jagannath University 2.12%
American International University Bangladesh (AIUB) 1.99%
University of Chittagong 1.72%

Interested By Age Range

Age Range Percentage (%)
20-30 16.31%
31-35 29.18%
36-40 23.87%
40+ 23.74%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 3.33%
20K-30K 6.92%
30K-40K 6.52%
40K-50K 7.32%
50K+ 75.90%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 7.96%
0.1 - 1 years 3.71%
1.1 - 3 years 10.88%
3.1 - 5 years 8.75%
5+ years 68.70%

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