Sr. Executive/Executive (Branding)
Job Description
Title: Sr. Executive/Executive (Branding)
Company Name: Bashundhara Group
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ BBA/MBA major in Marketing from any recognized University.
∎ Skills Required: B2B and B2C sales and marketing, Brand Marketing, Corporate Marketing, Market Development, Market Research, Marketing Strategies
Experience Requirements:
∎ At least 3 year(s)
∎ The applicants should have experience in the following business area(s):
Manufacturing (FMCG), Packaging Industry, Paper
Job Context:
∎ If you`re looking for a role where you can continue to make an impression, take the next step at Bashundhara Group where your contributions will always be valued. We are currently seeking an ambitious individual to join this team in the role of Sr. Executive/Executive (Branding) of Sector-C, Bashundhara Group.
∎ The Position is expected to design, oversee, track and manage the portfolio that effectively integrates marketing tools, governance, and accountability to significantly improve market share for the Hygiene Business segment (Diaper, Diapant, Monalisa Sanitary Napkin, Baby Wipes, Wet Tissue, Cotton Buds, Face Mask, Feeding Bottle & Nipple, etc.)
Job Responsibilities:
∎ Create, and execute marketing strategies and excel portfolio to achieve strategic objectives.
∎ Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
∎ Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
∎ Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
∎ Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
∎ Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
∎ Conceptualize and execute multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.
∎ Manage content and updates for customer and internal touchpoints, establish budget guidelines, participate in events, document business processes, and provide additional sales support.
∎ Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
∎ Any other project assigned by the supervisor related to Hygiene portfolio.
Additional Requirements:
∎ Age at least 25 years
∎ Both males and females are allowed to apply
∎ The candidate should have minimum 03 years of experience in portfolio marketing management.
∎ Working experience on Hygiene products will get preference.
∎ Excellent written and verbal communication skills.
∎ Proven experience in developing marketing plans and campaigns.
∎ Strong project management, multitasking, and decision-making skills.
∎ Experience with marketing automation and CRM tools.
∎ Having critical thinking, problem-solving, and decision-making skills.
∎ Must possess strong interpersonal and public relations skills.
Salary: Negotiable
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance, Provident fund, Insurance, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Pick & drop facility, WPPF and other benefits as per company policy.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 25 Apr 2022
Company Information:
∎ 19 Apr 2022
∎ Bashundhara Group
∎ Address : Human Resources, Bashundhara Group, Bashundhara Industrial Headquarters-2, Plot-56/A, Block-C, Umme Kulsum Road, Bashundhara R/A, Dhaka-1229
∎ Web : www.bashundharagroup.com
Category: Marketing/Sales
:
Source: bdjobs.com
Deadline Expired on 25th Apr 2022
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