SEO & Digital Marketing Executive

Job Description

Title: SEO & Digital Marketing Executive

Company Name: NGen IT

Vacancy: 1

Age: 20 to 34 years

Job Location: Dhaka

Salary: --

Experience:

• 1 to 4 years
• The applicants should have experience in the following business area(s): Software Company, IT Enabled Service, Computer Hardware/Network Companies, Consulting Firms, Group of Companies, Jute Goods/ Jute Yarn, E-commerce, Business-to-Business (B2B) Software and Services Startup

• Bachelor of Science (BSc) in Computer Science & Engineering
• Bachelor of Business Administration (BBA) in Service Marketing

• 1 to 4 years
• The applicants should have experience in the following business area(s): Software Company, IT Enabled Service, Computer Hardware/Network Companies, Consulting Firms, Group of Companies, Jute Goods/ Jute Yarn, E-commerce, Business-to-Business (B2B) Software and Services Startup

• Age 20 to 34 years

Job Summary:

We are looking for a smart, proactive, and tech-savvy SEO & Digital Marketing Executive to strengthen our digital presence and lead generation across global markets. The ideal candidate will be skilled in AI-based SEO, performance marketing, and promoting IT, software, and graphics products. If you’re creative, data-driven, and eager to grow in an international tech environment — join our team.

Key Responsibilities:

1. SEO & AI-Powered Optimization

• Develop and execute AI-driven SEO strategies using tools like ChatGPT, Jasper, and SurferSEO.

• Perform keyword and competitor research focused on software, web, and graphics solutions.

• Implement on-page, off-page, and technical SEO (meta tags, site speed, schema, backlinking).

• Plan and manage global and regional SEO campaigns targeting Asia, the Middle East, Africa, and Europe.

2. Digital Advertising & Lead Generation

• Plan and run Google Ads, Meta Ads, and LinkedIn Ads for software and creative service promotions.

• Track and optimize ad performance (CTR, CPC, ROAS) with GA4, Tag Manager, and conversion reports.

• Use AI-based analytics to improve targeting and campaign automation.

3. Content, Social Media & Branding

• Create and publish SEO-friendly content for blogs, product pages, and social media.

• Manage platforms like Facebook, Instagram, LinkedIn, YouTube, and WhatsApp Business.

• Collaborate with the graphics and video team for visuals, reels, and motion marketing content.

• Support email marketing and newsletter campaigns for global audiences.

4. Analytics & Reporting

• Monitor and analyze marketing data using GA4, SEMrush, Ahrefs, and Data Studio.

• Prepare monthly performance reports with actionable insights.

Requirements:

• 1–2 years of experience in SEO and Digital Marketing (agency or in-house).

• Knowledge of AI-based SEO, automation, and content tools.

• Practical experience with Google Ads, Meta Business Suite, and SEO analytics tools.

• Basic understanding of PHP/MySQL, WordPress, and MERN-based websites.

• Strong communication and copywriting skills in English and Bangla.

Preferred Skills:

• Experience in IT, software, or creative design marketing.

• Familiarity with email automation, CRM systems, and conversion optimization (CRO).

• Ability to collaborate with development and graphics teams for integrated marketing.

• T/A,Mobile bill,Tour allowance,Medical allowance,Weekly 2 holidays,Performance bonus,Profit share,Provident fund,Gratuity
• Lunch Facilities: Full Subsidize
• Salary Review: Yearly
• Festival Bonus: 2

- All componseation and benefits are subject to permanent status