Senior Digital Marketing Executive

Job Description

Title: Senior Digital Marketing Executive

Company Name: wpxpo

Vacancy: 1

Location: Dhaka (Shyamoli)

Salary: Tk. 25000 - 40000 (Monthly)

Experience:
∎ 2 to 5 years
∎ The applicants should have experience in the following business area(s):Software Company

Published: 28 Apr 2024

Education:
∎ Bachelor/Honors

Requirements:

Additional Requirements:
∎ Bachelor’s degree in Marketing, Business, or related field.
∎ At least 2 years experience in running ads on Google, Facebook, and AdRoll.
∎ Experience in running retargeting and PPC ads.
∎ Strong understanding of SEO, SEM, email marketing, and social media.
∎ Must have knowledge of analytic tools and digital marketing software.
∎ Good knowledge of On-Page SEO, backlink building, and outreach.
∎ Working knowledge of utilizing Google Analytics 4 and Google Tag Manager.
∎ Good command of English. Writing and Speaking.
∎ Strong analytical skills and attention to detail.
∎ Ability to work both independently and collaboratively in a team environment.
∎ Passion for learning and staying updated on the latest digital marketing trends and best practices.
∎ Bachelor’s degree in Marketing, Business, or related field.
∎ At least 2 years experience in running ads on Google, Facebook, and AdRoll.
∎ Experience in running retargeting and PPC ads.
∎ Strong understanding of SEO, SEM, email marketing, and social media.
∎ Must have knowledge of analytic tools and digital marketing software.
∎ Good knowledge of On-Page SEO, backlink building, and outreach.
∎ Working knowledge of utilizing Google Analytics 4 and Google Tag Manager.
∎ Good command of English. Writing and Speaking.
∎ Strong analytical skills and attention to detail.
∎ Ability to work both independently and collaboratively in a team environment.
∎ Passion for learning and staying updated on the latest digital marketing trends and best practices.

Responsibilities & Context:
∎ Develop and implement digital marketing campaigns across multiple channels, including social media, email, and paid advertising.
∎ Plan and manage digital marketing budgets effectively.
∎ Monitor and analyze key performance indicators (KPIs) using analytics tools.
∎ Create and schedule engaging content for social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
∎ Manage digital advertising campaigns across various platforms, including but not limited to Google Ads, Facebook Ads, Adroll, and other relevant channels.
∎ Develop and manage email marketing campaigns to drive conversion rates.
∎ Monitor and analyze key performance metrics to optimize campaign performance and identify areas for improvement.
∎ Collaborate with internal teams to create compelling digital content, including website content, social media posts, videos, and graphics.
∎ Conduct market research and stay up-to-date on industry trends to inform marketing strategies.
∎ Oversee social media strategy and content calendar.
∎ Lead SEO initiatives, including keyword research, on-page and off-page optimization, and competitor analysis.
∎ Optimize campaigns for maximum ROI and user engagement.
∎ Job Context
∎ We are looking for a Senior Digital Marketing Executive, who will work closely with our marketing team to conduct various digital marketing initiatives.

∎ Responsibilities:
∎ Develop and implement digital marketing campaigns across multiple channels, including social media, email, and paid advertising.
∎ Plan and manage digital marketing budgets effectively.
∎ Monitor and analyze key performance indicators (KPIs) using analytics tools.
∎ Create and schedule engaging content for social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
∎ Manage digital advertising campaigns across various platforms, including but not limited to Google Ads, Facebook Ads, Adroll, and other relevant channels.
∎ Develop and manage email marketing campaigns to drive conversion rates.
∎ Monitor and analyze key performance metrics to optimize campaign performance and identify areas for improvement.
∎ Collaborate with internal teams to create compelling digital content, including website content, social media posts, videos, and graphics.
∎ Conduct market research and stay up-to-date on industry trends to inform marketing strategies.
∎ Oversee social media strategy and content calendar.
∎ Lead SEO initiatives, including keyword research, on-page and off-page optimization, and competitor analysis.
∎ Optimize campaigns for maximum ROI and user engagement.

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Shyamoli)

Company Information:
∎ wpxpo
∎ Flat No. 2B, House No. 1/C, Road No. 1, Shyamoli, Dhaka-1207

Address::
∎ Flat No. 2B, House No. 1/C, Road No. 1, Shyamoli, Dhaka-1207

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 12 May 2024

Category: Marketing/Sales

Interested By University

University Percentage (%)
13.71%
Jahangirnagar University 4.57%
Daffodil International University 4.06%
North South University 3.55%
National University 2.54%
United International University 2.54%
University of Dhaka 2.03%
Bangladesh University 1.52%
Jagannath University 1.52%
Southeast University 1.52%

Interested By Age Range

Age Range Percentage (%)
20-30 57.87%
31-35 19.29%
36-40 5.58%
40+ 1.02%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 2.58%
20K-30K 24.23%
30K-40K 45.88%
40K-50K 15.46%
50K+ 11.86%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 17.77%
0.1 - 1 years 2.03%
1.1 - 3 years 24.87%
3.1 - 5 years 25.89%
5+ years 29.44%

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