Product Manager

Job Description

Title: Product Manager

Company Name: Sun Pharmaceuticals (EZ) Limited

Vacancy: 2

Age: Na

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience: --

Published: 2026-08-10

Application Deadline: 2026-08-25

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

At Sun Pharma, we commit to helping you “Create your own sunshine”— by fostering an environment where you grow at every step, take charge of your journey and thrive in a supportive community.

Are You Ready to Create Your Own Sunshine?

As you enter the Sun Pharma world, you’ll find yourself becoming ‘Better every day’ through continuous progress. Exhibit self-drive as you ‘Take charge’ and lead with confidence. Additionally, demonstrate a collaborative spirit, knowing that we ‘Thrive together’ and support each other’s journeys.”

Job Title: Product Manager (Full Time; Permanent)

Key responsibilities:

• Achieving marketing objectives and financial targets of assigned portfolio and brands.

• Preparing annual revenue and expense budget of assigned portfolio.

• Analyzing and allocating resources amongst therapies & brands commensurate with product life cycle and market opportunity

• Developing annual marketing plan comprising innovative strategies to drive top line achievement, ensure sustainable growth and profitable business of assigned brands and therapies in alignment with the global strategy.

• Crafting strategy and developing marketing plan for assigned brands/ therapies.

• Converting strategies into creative and effective promotional mix/ tactics to attain brand leadership, customer loyalty & team motivation.

• Preparing promotional materials, managing inventory and ensuring timely dispatch of inputs as per the distribution plan.

• Arranging/ coordinating scientific as well as customer engaging activities like CME, DGM, Drs’ conferences etc.

• Monitoring and doing follow – up with sales team to ensure the implementation of strategies as well as timely and properly utilization of key promotional materials and activities.

• Tracking the implementation and measuring ROI of key investments & profitability on regular basis.

• Monitoring and controlling expenditure with respect to expense budgets planned for the year for promotional activities.

• Continuously evaluating the effectiveness of strategies and promotional plan as per the market trends and dynamics as well as the financial status and modifying/ customizing them to achieve the objective.

• Effectively communicating with the sales team using various media and briefing/ guiding them to improve in-clinic performance and excelling the execution of strategies.

• Conducting annual and quarterly strategic meetings for sales team in various places of the country.

• Analyzing market scenario (IQVIA), internal sales, prescription data and competitors’ information to monitor assigned brands’ health.

• Doing field work to build and maintain relationship with country’s KOLs & KBLs related to assigned brands and portfolio as well as to collect market information.

• Identifying new products in segments of interest and ensuring successful new launches.

• Completing cross functional activities through intra & inter department coordination.

• Working with external agencies and vendors to arrange promotional materials and activities.