Officer, Branding and Marketing Operations

Job Description

Title: Officer, Branding and Marketing Operations

Company Name: Scholastica Limited

Vacancy: 1

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Restaurant,Food (Packaged)/Beverage,Group of Companies

• Bachelor of Business Administration (BBA) in Marketing

• 1 to 3 years
• The applicants should have experience in the following business area(s): Restaurant,Food (Packaged)/Beverage,Group of Companies

• Proficiency in Adobe Photoshop, Illustrator, or similar design tools.

• Strong communication and interpersonal skills.

• Excellent organizational and multitasking abilities.

• Analytical skills to evaluate data and inform decision-making.

• Experience in the Food and Beverage industry is preferred.

• Ability to work independently as well as in a team-oriented environment.

• Develop and execute an annual marketing and event calendar for Coffee World.

• Create and implement online marketing strategies, particularly for increasing visibility on platforms such as Facebook.

• Design promotional materials and manage branding tools across all channels and locations.

• Customize marketing and event plans based on outlet-specific needs to boost sales performance.

• Prepare and manage the annual marketing budget, covering all campaigns and events.

• Review and analyze sales data regularly by location and in total.

• Act as liaison for public relations, media engagement, and press coordination.

• Gather and analyze competitor data to strengthen marketing strategies.

• Maintain updated databases for competitors, customers, and PRV clients.

• Create and maintain customer profiles, tracking key personal dates like birthdays and anniversaries.

• Collect customer feedback and manage communication through email and SMS campaigns.

• Coordinate marketing-related outsourced services, including photography and design.

• Scout and initiate contact for potential new outlet locations in line with expansion goals.

• Ensure brand consistency across all visual and promotional content.

• Execute any additional tasks assigned by the supervisor.