Experience
- 8 to 12 years
- The applicants should have experience in the following business area(s): Food (Packaged)/Beverage, Manufacturing (FMCG)
Requirements
- 8 to 12 years
- The applicants should have experience in the following business area(s): Food (Packaged)/Beverage, Manufacturing (FMCG)
Additional Requirements
- Age 35 to 50 years
- Only Male
Strong expertise in Adobe Photoshop, Adobe Illustrator, and Adobe In Design.
Knowledge of packaging design, printing technology, pre-press, color management, and production processes.
Strong understanding of branding, typography, layout, color theory, and visual communication.
Experience in developing creative concepts for ATL, BTL, Digital, and Trade Marketing campaigns.
Ability to lead a creative team and manage multiple projects simultaneously.
Strong communication, presentation, problem-solving, and interpersonal skills.
Creative mindset with excellent attention to detail and a strong sense of aesthetics.
Ability to work under pressure and meet strict deadlines.
Responsibilities & Context
Lead and manage the Creative & Design team to ensure timely delivery of high-quality creative outputs.
Develop and execute creative strategies aligned with the company's brand identity, marketing objectives, and business goals.
Design and develop product packaging, labels, wrappers, cartons, and other branding materials for food and FMCG products.
Create innovative designs for product launches, promotional campaigns, trade marketing, and consumer engagement activities.
Develop creative materials for digital platforms, social media, websites, e-commerce, and other online communication channels.
Ensure brand consistency across all marketing, advertising, and corporate communication materials.
Work closely with the Marketing, Brand, Sales, Product Development, and Production teams to understand requirements and deliver effective design solutions.
Supervise the complete packaging design process, including artwork development, pre-press, color separation, printing specifications, and final production approval.
Review and approve creative concepts, layouts, artwork, and final designs to maintain quality standards.
Monitor current design trends, competitor activities, consumer preferences, and market developments to introduce innovative creative ideas.
Manage multiple projects, prioritize assignments, and ensure deadlines are met without compromising design quality.
Coordinate with external advertising agencies, printing vendors, and production partners when required.
Ensure proper management, documentation, and archiving of all creative assets and design files.
Mentor and develop team members to improve creative capabilities, productivity, and professional standards.
Job Other Benifits
- Mobile bill
- Festival Bonus: 2
- Salary Review: Yearly
Other admissible benefits as per company policy