Manager, Brand and Digital Marketing

Job Description

Title: Manager, Brand and Digital Marketing

Company Name: Care Nutrition Limited

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ BBA / MBA in Marketing from any reputed university.

Experience Requirements:
∎ 5 to 8 year(s)

Job Responsibilities:
∎ Designing consumer products including packaging from the ground up.
∎ Develop a pricing model to optimize profitability.
∎ Develop innovative marketing strategies for product launch and ensure effective execution in the sales channel.
∎ Take lead in developing the Annual Marketing Plans and Budget.
∎ Develop creative briefs for advertising agencies using research-driven consumer insights.
∎ Lead the the team in achieving marketing objectives of the assigned portfolio.
∎ Expertise in sourcing packaging materials.
∎ Take lead on social media placement, buying, targeting and revenue generation, and business analytics.
∎ Strong understanding of Brand promotion, BTL activity. Knowledge in product management would be an added advantage.
∎ Monitor sales and help team achieve sales objective
∎ Ensure timely production of communication materials and distribution.
∎ Visit the market regularly to interact with Salesforce, trade, health providers and customers and collect market intelligence and prepare reports.
∎ Understand research needs and work with the research team to effectively conduct the same.

Additional Requirements:
∎ Age 28 to 35 years
∎ Both males and females are allowed to apply
∎ 5-8 Years' experience in relevant field in FMCG Company
∎ The applicants should have experience in the following area(s):
∎ Brand Planning/ Development, Digital marketing, Brand Promotion, FMCG Sales & Marketing, Food and Beverage Industry
∎ Should have sound knowledge in marketing tools and techniques.
∎ Experience in a reputed food and beverage FMCG organization
∎ Excellent Communication Skill, Negotiation Skill, Creative & Analytical thinking.

Salary:
∎ We will offer an attractive salary and incentive scheme for highly deserving candidates.

Compensation & Other Benefits:
∎ Will be entitled as per the company policy.

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 16 Mar 2022

Company Information:
∎ 14 Feb 2022
∎ Care Nutrition Limited

Category: Marketing/Sales

Source: bdjobs.com

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