Head of Sales Program & Demand Generation

Job Description

Title: Head of Sales Program & Demand Generation

Company Name: ACI Limited

Vacancy: --

Location: Dhaka (Tejgaon)

Experience:
∎ At least 15 years

Published: 3 Mar 2025

Education:
∎ Master of Business Administration (MBA)
∎ or Equivalent
∎ or Equivalent

Requirements:

Additional Requirements:
∎ 15+ years of experience in sales leadership, demand generation, or business development, with at least 5 years in a leadership role.
∎ Proven track record in driving exports and global sales expansion, particularly in Europe, the Middle East, and Africa.
∎ Deep expertise in sales programs, lead generation, CRM platforms, and marketing automation.
∎ Strong understanding of export regulations, international trade, and cross border market dynamics.
∎ Ability to align sales, marketing, and business development for seamless revenue growth.
∎ 15+ years of experience in sales leadership, demand generation, or business development, with at least 5 years in a leadership role.
∎ Proven track record in driving exports and global sales expansion, particularly in Europe, the Middle East, and Africa.
∎ Deep expertise in sales programs, lead generation, CRM platforms, and marketing automation.
∎ Strong understanding of export regulations, international trade, and cross border market dynamics.
∎ Ability to align sales, marketing, and business development for seamless revenue growth.

Responsibilities & Context:
∎ Design and execute high-impact sales programs that drive lead generation, pipeline acceleration, and revenue growth.
∎ Implement data-driven demand generation and offer strategies, leveraging digital marketing, automation, and analytics to target high-value customers.
∎ Lead export expansion into EMEA, identifying new opportunities, partners, and channels to scale ACis footprint.
∎ Develop go-to-market strategies for international markets, ensuring seamless market entry and sustained growth.
∎ Build strategic relationships with distributors, retailers, and enterprise clients in key global markets.
∎ Own and drive sales performance metrics, ensuring scalable and repeatable revenue streams.
∎ Work cross-functionally with product, marketing, finance, and operations to create an integrated sales growth strategy.
∎ Champion technology-driven sales enablement, leveraging AI, CRM automation, and predictive analytics to drive efficiency.
∎ Collaborate with Product, Sales, and Marketing teams to design compelling offers tailored to different customer segments.
∎ Oversee the entire lifecycle of promotional offers, ensuring effective launch, performance tracking, and optimization.
∎ Ensure all offers align with customer needs and market trends to maximize engagement and conversions.
∎ Leverage Al-driven analytics and performance dashboards to measure and optimize demand generation activities.
∎ Conduct A/B testing and optimization strategies to improve campaign effectiveness and conversion rates.
∎ Develop real-time reporting on demand generation performance and provide actionable insights for leadership.
∎ Work closely with Sales, Product, Finance, and Customer Experience teams to ensure cohesive marketing strategies and seamless execution.
∎ Partner with external agencies and vendors to enhance demand generation capabilities.
∎ Align initiatives with broader corporate branding and positioning strategies.
∎ Create and manage offers and demand generation budgets, ensuring effective resource allocation.
∎ Optimize spending across different channels to maximize ROI.
∎ Report regularly on financial performance and cost-efficiency metrics.
∎ Conduct market and customer research to identify emerging trends and opportunities.
∎ Stay updated on competitor activities and benchmark ACI's demand generation strategies against industry leaders.
∎ Continuously adapt offers and demand generation strategies to changing consumer behavior.
∎ A visionary leader with a passion for global sales, business development, and demand generation.
∎ A natural relationship builder with a strong understanding of international markets and export strategies.
∎ A data-driven decision-maker who leverages analytics, automation, and customer insights to drive demand.
∎ A results-oriented innovator who thrives in fast-paced, high-impact environments.
∎ You build and scale high-performing sales programs that drive measurable impact.
∎ You thrive on collaboration, working seamlessly across sales, marketing, and operations teams.
∎ You embrace technology and automation to optimize sales processes and improve efficiency.
∎ You are a customer-first thinker, ensuring that demand-generation strategies align with market needs.
∎ Cl is one of the leading conglomerates in Bangladesh. We are performing our business in diversified areas of Pharmaceuticals, Consumer Brand: Agribusinesses and Retail Chain with a mission to improve the quality of life of the people of Bangladesh
∎ We are looking for a committed & performance driven candidate for the position in its Corporate Department:
∎ MAJOR JOB RESPONSIBILITIES
∎ Sales Programs & Demand Generation
∎ Design and execute high-impact sales programs that drive lead generation, pipeline acceleration, and revenue growth.
∎ Implement data-driven demand generation and offer strategies, leveraging digital marketing, automation, and analytics to target high-value customers.
∎ Business Development & Market Expansion
∎ Lead export expansion into EMEA, identifying new opportunities, partners, and channels to scale ACis footprint.
∎ Develop go-to-market strategies for international markets, ensuring seamless market entry and sustained growth.
∎ Build strategic relationships with distributors, retailers, and enterprise clients in key global markets.
∎ Revenue Growth & Sales Leadership
∎ Own and drive sales performance metrics, ensuring scalable and repeatable revenue streams.
∎ Work cross-functionally with product, marketing, finance, and operations to create an integrated sales growth strategy.
∎ Champion technology-driven sales enablement, leveraging AI, CRM automation, and predictive analytics to drive efficiency.
∎ Offer Development and Management
∎ Collaborate with Product, Sales, and Marketing teams to design compelling offers tailored to different customer segments.
∎ Oversee the entire lifecycle of promotional offers, ensuring effective launch, performance tracking, and optimization.
∎ Ensure all offers align with customer needs and market trends to maximize engagement and conversions.
∎ Data-Driven Decision-Making
∎ Leverage Al-driven analytics and performance dashboards to measure and optimize demand generation activities.
∎ Conduct A/B testing and optimization strategies to improve campaign effectiveness and conversion rates.
∎ Develop real-time reporting on demand generation performance and provide actionable insights for leadership.
∎ Collaboration and Alignment
∎ Work closely with Sales, Product, Finance, and Customer Experience teams to ensure cohesive marketing strategies and seamless execution.
∎ Partner with external agencies and vendors to enhance demand generation capabilities.
∎ Align initiatives with broader corporate branding and positioning strategies.
∎ Budget and Resource Management
∎ Create and manage offers and demand generation budgets, ensuring effective resource allocation.
∎ Optimize spending across different channels to maximize ROI.
∎ Report regularly on financial performance and cost-efficiency metrics.
∎ Market Research and Competitive Analysis
∎ Conduct market and customer research to identify emerging trends and opportunities.
∎ Stay updated on competitor activities and benchmark ACI's demand generation strategies against industry leaders.
∎ Continuously adapt offers and demand generation strategies to changing consumer behavior.
∎ WHO YOU ARE
∎ A visionary leader with a passion for global sales, business development, and demand generation.
∎ A natural relationship builder with a strong understanding of international markets and export strategies.
∎ A data-driven decision-maker who leverages analytics, automation, and customer insights to drive demand.
∎ A results-oriented innovator who thrives in fast-paced, high-impact environments.
∎ HOW YOU LEAD
∎ You build and scale high-performing sales programs that drive measurable impact.
∎ You thrive on collaboration, working seamlessly across sales, marketing, and operations teams.
∎ You embrace technology and automation to optimize sales processes and improve efficiency.
∎ You are a customer-first thinker, ensuring that demand-generation strategies align with market needs.

Compensation & Other Benefits:
∎ Attractive compensation package.
∎ Performance based career path.
∎ WE OFFER
∎ Attractive compensation package.
∎ Performance based career path.

Employment Status: Full Time

Job Location: Dhaka (Tejgaon)

Company Information:
∎ ACI Limited
∎ ACI Centre, 245 Tejgaon Industrial Area, Dhaka-1208

Address::
∎ ACI Centre, 245 Tejgaon Industrial Area, Dhaka-1208

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 14 Mar 2025

Category: Marketing/Sales