Title: Executive/ Senior Executive - Digital Marketing
Company Name: Galaxy Bangladesh Group
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Business/ Computer Science Graduate or relevant field with 1-2 years of relevant experience.
Experience Requirements:
∎ 2 to 4 year(s)
∎ The applicants should have experience in the following business area(s):
Airline, Shipping, Logistic/Courier/Air Express Companies, Advertising Ageny, Market Research Firms
Job Context:
∎ We are looking for a Digital Marketing Executive/Senior Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels, creating TOM (Top of Mind) and increasing brand awareness are a complex procedure with great potential which become increasingly useful for companies such as ours.
∎ The ideal candidate will have a passion for all things in marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue& brand awareness. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Job Responsibilities:
∎ Assist in the formulation of strategies to build a lasting digital connection with consumers.
∎ Plan and monitor the ongoing company presence on social media (Facebook, Instagram, YouTube etc.).
∎ Create manage & do necessary housekeeping of FB page, Instagram, account of different business units & ensure optimum customer interaction.
∎ Launch optimized online adverts through Google AdWords, Facebook, Instagram etc. to increase company and brand awareness.
∎ Be actively involved in SEO efforts (keyword, image optimization etc.).
∎ Prepare online newsletters and promotional emails and organize their distribution through various channels.
∎ Be able to create graphical contents, logo, banner, templates to be used in different online channels.
∎ Provide creative ideas for content marketing and update websites.
∎ Collaborate with designers to improve user experience.
∎ Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
∎ Acquire insight in online marketing trends and keep strategies up-to-date.
∎ Maintain partnerships with media agencies and vendors.
Additional Requirements:
∎ Age 28 to 32 years
∎ Both males and females are allowed to apply
∎ Proven experience as Digital Marketing Executive or similar role
∎ Excellent understanding of digital marketing concepts and best practices
∎ Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM
∎ Working knowledge of ad serving tools (e.g., DART, Atlas)
∎ Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
∎ Conversant with graphical software (Adobe Photoshop, Illustrator, Premier Pro and the like)
∎ Skills and experience in creative content writing
∎ Analytical mind-set and critical thinking
∎ Excellent communication and interpersonal skills
Salary: Negotiable
Compensation & Other Benefits:
∎ As per company policy
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 15 Dec 2021
Company Information:
∎ 1 Dec 2021
∎ Galaxy Bangladesh Group
∎ Address : Taj Marriot (5th floor) 25 Gulshan Avenue, Gulshan-1, Dhaka 1212
∎ Web : www.galaxybd.com
∎ Business : Galaxy Bangladesh Group comprises of :
(GSA for Qatar Airways Cargo/Oman Air/Maldivian Airlines/ Bangkok Airways/ Spice Jet / THE WAY Dhaka/ Galaxy Express Ltd. (DPD)/ VFS Global ( GFSL)/ Shipping-Hapag-Lloyd Bangladesh Shipping Line/Freight forwarding-Galaxy World Logistics Ltd/GBX Logistics Ltd /Tours-Travels etc.
Category: Marketing/Sales
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Source: bdjobs.com