Executive - Marketing (Akij Biax Films Ltd.)

Job Description

Title: Executive - Marketing (Akij Biax Films Ltd.)

Company Name: AKIJBASHIR GROUP

Vacancy: --

Age: Na

Job Location: Dhaka (Banani)

Salary: Negotiable

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Group of Companies, Plastic/ Polymer Industry, Steel

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• At least 2 years
• The applicants should have experience in the following business area(s): Group of Companies, Plastic/ Polymer Industry, Steel

• Minimum 2 years’ experience in brand marketing

• Excellent communication and interpersonal skills

• Proficient in digital marketing, social media, content and online advertising

The role is to Lead and strengthen AKIJ BIAX FILMS LTD. & AKIJ STEEL MILLS LTD. market through innovative marketing strategies, product development and impactful brand communication.

• Contribute to strategic initiatives for the business Brand Marketing team, including digital, advertising, communications and creative functions

• Analyze brand positioning, customer insights and market needs

• Develop ideas for promotional materials

• Coordinate with advertising agencies and vendors for product and campaign development

• Transform brand elements into plans and go-to-market strategies

• Develop creative development to motivate the target audience to “take action”

• Monitor market trends, research consumer markets and competitors’ activities

• Oversee new and ongoing marketing and advertising activities

• Monitor product distribution and consumer reactions

• Align the business around the brand’s direction, choices and tactics

• Provident fund,Gratuity
• Salary Review: Yearly
• Lunch Facilities: Partially Subsidize
• Festival Bonus: 2