Executive - Digital Marketing

Job Description

Title: Executive - Digital Marketing

Company Name: Green View Golf Resort

Vacancy: 1

Age: 24 to 32 years

Job Location: Dhaka (Banani)

Salary: Negotiable

Experience:

• 2 to 3 years
• The applicants should have experience in the following business area(s): Resort

• Bachelor of Business Administration (BBA) in Marketing

• 2 to 3 years
• The applicants should have experience in the following business area(s): Resort

• Age 24 to 32 years

• 2-3 years of experience in digital marketing, preferably in the hospitality industry.

• Strong understanding of digital marketing channels, including social media, SEO, PPC, and email marketing.

• Proven track record of creating and executing successful digital marketing campaigns.

• Excellent written and verbal communication skills.

• Strong analytical and problem-solving abilities.

• Experience with content creation tools and platforms.

• Proficiency in using social media management and analytics tools.

As a Digital Marketing Executive, will be responsible for developing and implementing comprehensive digital marketing strategies to drive brand awareness, generate leads, and increase revenue for the resort. He will oversee all aspects of digital marketing efforts, including social media, content marketing, SEO, PPC, and email marketing.

Key Responsibilities:

• Create and execute effective digital marketing plans aligned with the resort's overall business objectives.
• Oversee and maintain our social media presence across various platforms (e.g., Facebook, Instagram, Youtube and others social media). Create engaging content, respond to comments and messages, and analyze performance metrics.
• Produce high-quality reels that showcase the resort's amenities, experiences, and atmosphere.
• Conduct keyword research, optimize website content, and implement SEO best practices to improve search engine rankings.
• Create and manage PPC campaigns on platforms like Google Ads and social media to drive targeted traffic to the resort's website.
• Develop and send targeted email campaigns to nurture leads, promote special offers, and drive bookings.
• Monitor key performance indicators (KPIs) to measure the success of digital marketing campaigns and identify areas for improvement.
• Keep abreast of the latest digital marketing trends and technologies to ensure our strategies remain effective.

• Salary Review: Yearly
• Festival Bonus: 2