Email Marketing Specialist (Brand & PR)

Job Description

Title: Email Marketing Specialist (Brand & PR)

Company Name: Sheltech (Pvt) Ltd

Vacancy: --

Age: 26 to 28 years

Location: Dhaka

Experience:
∎ 3 to 4 years

Published: 9 Feb 2025

Education:
∎ Bachelor’s degree in Marketing, Communications, or a related field preferred.
∎ Bachelor’s degree in Marketing, Communications, or a related field preferred.

Requirements:

Additional Requirements:
∎ Age 26 to 28 years
∎ 3-4 years’ experience in relevant field
∎ Proven experience in Email Marketing, SEO, SEM, and brand-building activities.
∎ Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, or similar).
∎ Strong skills in designing engaging and visually appealing email templates.
∎ Expertise in Google Analytics and Google Ads to track performance and make data-driven decisions.
∎ Strong analytical skills to interpret data and optimize campaigns.
∎ Knowledge of HTML/CSS for email templates is a plus.
∎ Excellent communication skills
∎ Self-motivated and able to work under pressure in a fast-paced working environment
∎ In-depth knowledge of real estate industry and its current issues
∎ 3-4 years’ experience in relevant field
∎ Proven experience in Email Marketing, SEO, SEM, and brand-building activities.
∎ Proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, or similar).
∎ Strong skills in designing engaging and visually appealing email templates.
∎ Expertise in Google Analytics and Google Ads to track performance and make data-driven decisions.
∎ Strong analytical skills to interpret data and optimize campaigns.
∎ Knowledge of HTML/CSS for email templates is a plus.
∎ Excellent communication skills
∎ Self-motivated and able to work under pressure in a fast-paced working environment
∎ In-depth knowledge of real estate industry and its current issues
∎ Understand social media trends and impact in design
∎ Candidates with previous experience in Advertising Agency/Multimedia Company/ Real Estate will be given preference

Responsibilities & Context:
∎ Plan, design, and execute email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns to nurture leads and retain clients.
∎ Collaborate with the team to create visually appealing email templates that align with brand guidelines and resonate with the target audience.
∎ Optimize email performance through A/B testing, segmentation, and personalization strategies.
∎ Assist in brand development by ensuring consistency across email campaigns and other online & offline marketing initiatives.
∎ Support brand-building activities, such as creating compelling messaging, visuals, and cohesive marketing strategies.
∎ Track and analyze email campaign performance using tools like Google Analytics to improve open rates, click-through rates, and conversions.
∎ Conduct keyword research and implement SEO strategies to improve organic reach.
∎ Manage SEM (Search Engine Marketing) campaigns and optimize ad spending for maximum ROI.
∎ Leverage Google Ads and Google Keyword Planner to support paid campaign initiatives.
∎ Sheltech is now hiring! As one of the leading real estate companies of Bangladesh, we take pride in our code compliant designs and quality construction, and have built over 4110 apartments in Dhaka city in the last 36 years. We are currently expanding our business and are looking for qualified, sincere and hardworking individuals, who will be able to work in our highly professional, fast-paced and dynamic corporate culture.
∎ Job Responsibilities
∎ Plan, design, and execute email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns to nurture leads and retain clients.
∎ Collaborate with the team to create visually appealing email templates that align with brand guidelines and resonate with the target audience.
∎ Optimize email performance through A/B testing, segmentation, and personalization strategies.
∎ Assist in brand development by ensuring consistency across email campaigns and other online & offline marketing initiatives.
∎ Support brand-building activities, such as creating compelling messaging, visuals, and cohesive marketing strategies.
∎ Track and analyze email campaign performance using tools like Google Analytics to improve open rates, click-through rates, and conversions.
∎ Conduct keyword research and implement SEO strategies to improve organic reach.
∎ Manage SEM (Search Engine Marketing) campaigns and optimize ad spending for maximum ROI.
∎ Leverage Google Ads and Google Keyword Planner to support paid campaign initiatives.

Compensation & Other Benefits:
∎ Attractive salary and package benefits
∎ Excellent work environment
∎ Extensive corporate training
∎ Promising career progress
∎ Attractive salary and package benefits
∎ Excellent work environment
∎ Extensive corporate training
∎ Promising career progress

Employment Status: Full Time

Job Location: Dhaka

Read Before Apply:

Interested candidates are requested to submit their applications to the address below with a resume, recent passport sized photograph and salary expectation.