Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Unico It Limited

Vacancy: 3

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's Degree in Marketing or Business or Any Related Field.

Experience Requirements:
∎ 5 to 6 year(s)

Job Responsibilities:
∎ Build social media, viral marketing, affiliate marketing, inbound marketing, public relations, SEO, SEM, pay per click and other campaigns.
∎ Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
∎ Measures and reports performance of digital marketing campaigns for the website and mobile app and assesses against goals (ROI and KPIs). Must be data-driven.
∎ Identifies trends and insights, and optimizes spend and performance based on the insights.
∎ Brainstorms new and creative growth strategies through digital marketing.
∎ Develop and create direct response marketing, lead scoring, lead ranking, lead routing, lead nurturing, demand generation, online sales funnel, marketing automation, and other campaigns.
∎ Plans, executes, and measures experiments and conversion tests.
∎ Design and manage CRM and digital marketing system automation buildout and campaign execution.
∎ Collaborates with internal teams to create landing pages and optimize user experience.
∎ Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
∎ Drive the writing and creation of financial-related content with a compelling marketing message and call to action; including, articles, blog posts, marketing pieces, breaking news and updates, and related content.
∎ Identifies critical conversion points and drop off points and optimizes user funnels.
∎ Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
∎ Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
∎ Maintains digital marketing staff job results by counseling and planning, monitoring, and appraising job results.
∎ Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.

Additional Requirements:
∎ Age 30 to 40 years
∎ Both males and females are allowed to apply
∎ Skills Required: CRM, Marketing, Public Relation, SEM, SEO, Social Media
∎ The applicants should have experience in the following area(s):Creative Design, Digital Marketing
∎ The applicants should have experience in the following business area(s):Digital Marketing Company

Salary: Tk. 45000 - 50000 (Monthly)

Compensation & Other Benefits:
∎ Weekly 1 Holiday
∎ Lunch Facilities
∎ Salary Review: Yearly
∎ Festival Bonus: 2

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 26 May 2023

Company Information:
∎ 27 Apr 2023
∎ Unico It Limited

Category: Marketing/Sales

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Interested By University

University Percentage (%)
National University 9.66%
Daffodil International University 5.31%
University of Dhaka 2.90%
North South University 2.90%
American International University-Bangladesh 2.90%
Independent University, Bangladesh 2.42%
Bangladesh University 2.42%
Eastern University 1.93%
State University of Bangladesh 1.93%
Dhaka International University 1.45%

Interested By Age Range

Age Range Percentage (%)
20-30 50.72%
31-35 29.47%
36-40 12.56%
40+ 5.31%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 5.08%
20K-30K 10.15%
30K-40K 18.78%
40K-50K 55.84%
50K+ 10.15%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 12.08%
0.1 - 1 years 6.28%
1.1 - 3 years 15.94%
3.1 - 5 years 20.77%
5+ years 44.93%

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