Digital Marketing Manager
Job Description
Title: Digital Marketing Manager
Company Name: BYSL Global Technologies Limited
Vacancy: Not specific
Job Location: Dhaka (Gulshan)
Employment Status: Full-time
Educational Requirements:
∎ Bachelor degree in any discipline
∎ Preferable Marketing/Digital Marketing and Computer Science
Experience Requirements:
∎ At least 5 year(s)
Job Responsibilities:
∎ Audience targeting, analyzing, planning and using SEO and SEM, On-Page SEO, Off-Page SEO, keyword research, content marketing, Google AdWords, Google Analytics, Adsense, Youtube Marketing, Blogging, Inbound Marketing, Outbound Marketing, etc
∎ Creative planning and execution of all the Facebook & Instagram marketing campaigns by using Facebook Ads Manager, more specifically, utilizing Conversion ads, and Lead ads with full understanding of Facebook Conversion API & pixel for retargeting ads
∎ Google Ads planning, measurement, audience & keyword analysis for best CPR on PPC & display ads
∎ Managing and maintaining the company owned media including websites, mobile apps, and email
∎ Analyzing digital marketing analytics reports and sharing insights with the team to develop optimization plans
∎ Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey
∎ Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement
∎ Experienced in Organic & Paid digital marketing pathways
∎ Must be a creative thinker and problem solver
Additional Requirements:
∎ Age 25 to 40 years
∎ At least 5+ years of experience the relevant field
∎ In-depth knowledge of Search Engine Optimization and efficiency in lead generation for required platforms
∎ Proficiency in Facebook Business Manager with Events Manager, Conversion API & Customized reporting with Engagement, Quality & Conversion Ranking
∎ Knowledge of setting up & tracking GTM & GA4 to track multi-platform & multi-device data for retargeting
∎ Reporting through Google Analytics & Google Search console
∎ Using A/B testing to optimize digital marketing performance
∎ Knowledge of using Ahrefs, Ubersuggest, Buzz sumo, SEMrush
∎ Excellent interpersonal skills and ability to work under pressure
∎ A good command in English language
Salary:
∎ Competitive Salary
Compensation & Other Benefits:
∎ Performance Bonus
∎ Festival Bonuses
∎ Subsidized Lunch Facilities
∎ Yearly Salary Review
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 5 Apr 2022
Company Information:
∎ 7 Mar 2022
∎ BYSL Global Technologies Limited
Category: Marketing/Sales
:
