Digital Marketing Executive

Job Description

Title: Digital Marketing Executive

Company Name: Noorhan Global Limited

Vacancy: 2

Age: 22 to 30 years

Job Location: Dhaka (Banasree)

Salary: Tk. 22000 - 25000 (Monthly)

Experience:

• 2 to 4 years
• The applicants should have experience in the following business area(s): Travel Agency, Immigration and Education Consultancy Service, Real Estate, Interior Design

• Bachelor/Honors

• Professional certification or training in Digital Marketing, Social Media Marketing, SEO, Google Ads, Meta Ads, Content Marketing, Graphic Design, Video Editing or related fields will be preferred.

• Candidates with practical proficiency in Canva Pro, Adobe Photoshop/Illustrator, CapCut/Premiere Pro, Meta Business Suite, Google Analytics and AI-powered marketing tools will receive preference.

• 2 to 4 years
• The applicants should have experience in the following business area(s): Travel Agency, Immigration and Education Consultancy Service, Real Estate, Interior Design

• Age 22 to 30 years

Required Skills & Qualifications

• Mandatory: Strong proficiency in Canva Pro and/or professional graphic design tools such as Adobe Illustrator, Adobe Photoshop or equivalent design software.
• Good knowledge of graphic design principles, typography, layout and branding.
• Practical experience in video shooting and video editing; knowledge of tools such as CapCut, Premiere Pro, DaVinci Resolve or equivalent will be an advantage.
• Strong understanding of Facebook, Instagram, YouTube and other social media platforms.
• Practical knowledge of Meta Ads Manager, Facebook Boosting and digital campaign management.
• Ability to write creative Bangla & English content and advertising copies.
• Good understanding of social media algorithms, trends, hashtags and audience engagement.
• Creative mindset with the ability to generate new and engaging content ideas.
• Ability to work independently, meet deadlines and handle multiple brands/business units simultaneously.
• Willingness to travel to project sites and other locations for content shooting when required.

Job Context

Noorhan Global Limited is looking for a creative, skilled and result-oriented Digital Marketing Executive to manage and strengthen the digital presence of all its sister concerns and business units.

The selected candidate will be responsible for content creation, graphic design, video production, social media management, paid advertising and digital campaign execution across Facebook, Instagram, YouTube and other relevant digital platforms.

Key Responsibilities

• Develop and implement weekly and monthly digital content plans for all business units of Noorhan Global Limited.
• Create engaging Bangla & English content, captions, scripts, promotional copies and advertising content.
• Design professional social media posts, banners, promotional creatives, campaign materials and other digital assets.
• Create and maintain a consistent visual identity and brand guideline for different business units.
• Visit project sites, offices, customer locations and other relevant places to shoot photos and videos for digital content.
• Shoot, edit and publish Reels, Shorts, promotional videos, product videos, project showcase videos, customer testimonials and corporate videos.
• Manage regular posting and content distribution across Facebook, Instagram, YouTube and other relevant social media platforms.
• Develop creative content based on each business's products, services, projects, customer experiences, offers and campaigns.
• Plan, launch and manage Facebook/Instagram Ads, Boosting, Lead Generation and other paid digital campaigns.
• Monitor and optimize campaigns to improve reach, engagement, leads, conversions and overall ROI.
• Research current social media trends, viral content formats, competitor activities and new digital marketing opportunities.
• Coordinate with different departments to collect product information, project updates, photographs, videos and other content materials.
• Monitor social media performance and prepare weekly/monthly reports and performance analysis.
• Continuously develop new creative ideas to increase brand awareness, audience engagement and business leads.
• Take ownership of the complete digital content process: Planning → Content Writing → Designing → Shooting → Editing → Publishing → Advertising → Performance Analysis.

• T/A,Performance bonus
• Festival Bonus: 2