Digital Marketing & Content Executive

Job Description

Title: Digital Marketing & Content Executive

Company Name: Proyozon

Vacancy: 2

Age: At least 24 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 1 to 3 years
• The applicants should have experience in the following business area(s): Garments

• Bachelor/Honors

• Bachelor’s degree in Marketing, Business Administration, Mass Communication, Media Studies or any relevant discipline.

• 1 to 3 years
• The applicants should have experience in the following business area(s): Garments

• Age At least 24 years

• Candidates with strong practical skills and portfolio may also be considered.

Required Skills

• Good knowledge of Digital Marketing & Social Media Marketing.
• Strong Content Writing and Copywriting skills.
• Practical knowledge of Meta Ads Manager/Facebook Ads.
• Basic knowledge of SEO and Google Ads.
• Skilled in Canva; knowledge of Photoshop/Illustrator will be an advantage.
• Basic video editing skills using CapCut, Premiere Pro or similar tools.
• Strong communication and creative thinking ability.
• Ability to work independently and meet deadlines.

Preferred

• Experience in E-commerce/F-commerce marketing.
• Experience managing paid social media campaigns.
• Portfolio of previous social media posts, videos, campaigns or other digital content.
• Knowledge of Google Analytics/Search Console will be an advantage.

Department: Marketing / Digital Marketing

Job Responsibilities

• Develop and execute digital marketing strategies and campaigns.
• Manage company social media platforms including Facebook, Instagram, LinkedIn, TikTok and YouTube.
• Create engaging posts, captions, promotional content, reels and short-form videos.
• Prepare weekly/monthly content calendars.
• Write creative Bangla & English content, ad copies and promotional scripts.
• Plan and manage Meta/Facebook advertising campaigns.
• Monitor campaign performance, engagement, reach, leads and other KPIs.
• Conduct competitor and market research to identify new content and marketing opportunities.
• Support SEO activities, keyword research and website content optimization.
• Create basic graphics using Canva/Photoshop and edit short videos using CapCut/Premiere Pro or similar tools.
• Prepare regular digital marketing performance reports.
• Stay updated with current social media trends, digital marketing tools and content strategies.
• Coordinate with the Sales, Creative and Management teams for marketing campaigns.

• Salary: Negotiable (Based on experience & skills)

• Competitive salary

• Festival bonuses

• Professional working environment

• Learning & career growth opportunities