Sr. Manager- Branding and Digital Marketing

Job Description

Title: Sr. Manager- Branding and Digital Marketing

Company Name: A Reputed Real Estate Company

Vacancy: --

Age: At least 25 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

• 12 to 15 years
• The applicants should have experience in the following business area(s): Real Estate, Developer, Real Estate Startup

• 12 to 15 years
• The applicants should have experience in the following business area(s): Real Estate, Developer, Real Estate Startup

• Age At least 25 years

• 12–15 years of progressive experience in Branding, Digital Marketing and Growth Marketing.

• Minimum 3 years of experience in a leadership or managerial role.

• Strong preference for candidates with experience in Real Estate, Property Development or high-value consumer businesses.

• Proven expertise in Meta Ads, Google Ads, YouTube Marketing, SEO, SEM, Analytics, Marketing Automation and Lead Generation.

• Strong understanding of branding, consumer psychology, customer journey and sales funnel optimization.

• Ability to balance creative thinking with data-driven decision-making.

• Demonstrated experience in managing marketing budgets and improving ROI.

• Excellent leadership, communication, presentation and stakeholder-management skills.

WE ARE BUILDING MORE THAN REAL ESTATE — WE ARE BUILDING A BRAND PEOPLE TRUST.

A fast-growing, ambitious and forward-thinking Real Estate Company is expanding rapidly and looking for an exceptional professional to take our Branding & Digital Marketing to the next level.

We are looking for a Sr. Manager – Branding & Digital Marketing who is not just experienced in running advertisements—but knows how to build brands, create market excitement, generate quality leads and convert digital opportunities into real business growth.

Your Mission

To create a powerful brand presence, develop high-impact marketing campaigns and establish a strong digital ecosystem that drives awareness, engagement, quality leads and ultimately sales growth.

WHAT YOU WILL LEAD

Brand Building

• Develop and execute a powerful, distinctive and consistent brand strategy.

• Strengthen corporate and project-wise brand positioning in a highly competitive real estate market.

• Ensure every customer touchpoint reflects a premium, professional and trustworthy brand image.

Digital Growth & Lead Generation

• Develop and execute performance-driven campaigns across Facebook, Instagram, Google, YouTube, LinkedIn and other relevant platforms.

• Drive a consistent flow of high-quality leads for multiple real estate projects.

• Improve campaign performance through continuous analysis of CPL, CAC, Conversion Rate, ROAS and ROI.

• Build effective customer journeys and remarketing strategies from awareness to booking.

Campaign & Project Marketing

• Create impactful strategies for Project Launches, Booking Campaigns, Promotional Offers and Sales Activations.

• Identify market opportunities, customer insights and competitor strategies.

• Develop campaigns that create urgency, excitement and strong market visibility.

Content & Creative Leadership

• Lead the development of outstanding campaign concepts, video content, photography, graphics, social media content and marketing materials.

• Ensure creative output is not only visually attractive but strategically aligned with business objectives.

• Work closely with internal teams, agencies, content creators and production partners.

Sales & Business Alignment

• Work closely with the Sales and CRM teams to improve lead quality and conversion.

• Monitor the complete marketing funnel—from reach to lead, lead to visit and visit to booking.

• Ensure marketing investment delivers measurable business outcomes.

Leadership

• Build, mentor and lead a high-performing Branding & Digital Marketing team.

• Manage agencies and external partners while maintaining quality, speed and accountability.

• Create a culture of creativity, innovation, ownership and performance.

• Mobile allowance

• Earn Leave Encashment

• 100% Festival Bonus

• Lunch fully subsidizes

• Standard Work environment

• Pick and drop facilities (Only for selected routes)

• All government holiday

• Other benefits as per company policy