Digital Marketing Executive
Job Description
Title: Digital Marketing Executive
Company Name: Datascape IT Limited
Vacancy: 1
Age: Na
Job Location: Dhaka (DOHS Mirpur)
Salary: Negotiable
Experience: --
Published: 2026-09-16
Application Deadline: 2026-10-16
Education:
Requirements: --
Skills Required:
Additional Requirements:
Responsibilities & Context:
Develop and execute integrated digital marketing strategies aligned with overall business objectives and growth targets.
Plan, manage, and optimize social media strategies across Facebook, LinkedIn, Instagram, and X (Twitter) to increase brand awareness, engagement, and lead generation.
Plan, execute, and optimize performance-driven paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other relevant digital platforms.
Develop and implement SEO and SEM strategies, including on-page and off-page SEO, keyword research, content optimization, and organic growth initiatives.
Lead content strategy and coordinate the development of engaging content for websites, social media, email campaigns, and other digital channels.
Monitor and optimize digital campaigns based on performance data, audience insights, and conversion metrics.
Track and analyze key KPIs, including website traffic, lead generation, conversion rate, customer acquisition cost (CAC), ROI/ROAS, engagement, and campaign performance.
Use tools such as Google Analytics, Google Search Console, Meta Business Suite, and other analytics platforms to generate actionable insights and regular performance reports.
Plan and execute email marketing, database marketing, and digital outreach campaigns to generate qualified leads and strengthen customer relationships.
Manage online brand presence and reputation across digital platforms and ensure consistent brand communication.
Conduct competitor analysis and monitor emerging digital marketing trends, technologies, platforms, and consumer behavior.
Manage digital marketing budgets and ensure efficient allocation of advertising spend to maximize campaign performance and ROI.
Collaborate with sales, creative, product, and other internal teams to ensure effective marketing alignment and lead conversion.
Lead, guide, and mentor digital marketing team members while coordinating with external agencies, freelancers, and vendors when required.
Continuously test new channels, creative approaches, audiences, and campaign strategies to improve digital performance and business growth.
Job Other Benifits:
- Mobile bill,T/A
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place:
Company Information:
Gender: Both Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: IT & Telecommunication
