Digital Marketer

Job Description

Title: Digital Marketer

Company Name: Talent Centric Limited

Vacancy: 1

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor's degree from any reputed university preferably in Marketing.
∎ Skills Required: Google Adwords, Google analytics

Experience Requirements:
∎ 2 to 4 year(s)
∎ The applicants should have experience in the following area(s): Advertising, Digital Marketing

Job Responsibilities:
∎ Develop plans and ensure all aspects of digital marketing campaigns, including SEO/SEM/SMM, marketing database, email, social media, and display advertising campaigns.
∎ Design, build and maintain social media presence for the Brands within the group. Also, focus on creating innovative infographic/video content.
∎ Conduct Facebook boosting sessions along with setting target markets for campaigns
∎ Run and monitor Facebook Ad campaigns with relevant tools and analytics.
∎ Continuously measure and report performance of all running digital marketing campaigns, and assess against goals, such as Conversion rates, Cost per conversion (CPC) & Return on ad spend, ROAS)
∎ Develop and monitor campaign budgets and collaborate with finance staff to set and stay within budget.
∎ Plan, generate leads of potential clients and assist in meeting our B2B sales periodically and submit reports accordingly.
∎ Supervise the team member to optimize websites and social media channels for SEO as well as usability.
∎ Create, maintain, and implement digital marketing and editorial calendars for the Group.
∎ Management of analytical tools such as Google Analytics.
∎ Engage the marketing team to brainstorm new and innovative growth strategies.
∎ Identify trends and insights, and optimize spend and performance based on the insights.
∎ Collaborate with internal developers to create landing pages and optimize user experience.
∎ Utilize strong analytical ability to evaluate end-to-end clients experience across multiple channels and customer touchpoints.
∎ Formulate and present pitch presentations, campaign presentations, and proposals for internal and external clients.
∎ Evaluate emerging technologies of digital marketing and provide recommendations and perspectives for adoption where appropriate.
∎ Collaborate with creative teams to come up with dynamic and static content for client-specific campaigns.

Additional Requirements:
∎ Both males and females are allowed to apply
∎ Relevant softwares/tools to be acquainted with: Google Analytics and Google Ads Ahrefs, Moz or SEMrush, Mailchimp, SendGrid or Sendinblue, Facebook, Twitter, Instagram, LinkedIn
∎ Ad agency experience preferred.
∎ Candidates with Facebook Blueprint certification will be given preference.
∎ Facebook Business Suite & Ads Manager knowledge will be required.
∎ Proven knowledge of online business concepts, growth, and trends. Experience in optimizing landing pages and user funnel.
∎ Demonstrable experience leading and managing SEO/SEM/SMM, marketing database, email, social media, and/or display advertising campaigns.
∎ Working knowledge of ad serving tools and website analytics tools.
∎ Ability to set up and optimize Google Adwords campaigns.
∎ Strong project leadership skills, analytical skills and data-driven thinking ability.
∎ Creative skills with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
∎ Excellent data-driven reporting and presentation skills.
∎ Basic design skills to supervise the creative team.
∎ Proficiency in English and Bangla.

Salary: Negotiable

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 21 Apr 2022

Company Information:
∎ 27 Mar 2022
∎ Talent Centric Limited
∎ Address : House # 5, Road # 6A, Block-J, Paragoti Sharani, Baridhara
∎ Web : www.tcentric.com

Category: IT/Telecommunication

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Source: bdjobs.com

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